Chapter 997: Sanjiu is over too

Just as the storm was still fermenting in Qiuhai, another incident happened surprised the electrical appliance industry.

Or, this incident shocked the media across the country.

Just three days later, Zhao Minglin of Sanjiu Group officially announced that Sanjiu was about to enter the home appliance industry.

Speaking of Sanjiu, the one that everyone is most familiar with is the Sanjiu Wetai medicine.

In 1985, Zhao Minglin founded this company.

At that time, this company was still unknown and few people knew about it.

But by the end of 1988, it achieved an astonishing output value of 1.8 billion and paid more than 400 million yuan in profits and taxes.

Such achievements made Sanjiu the 82nd place among the 500 largest companies in China.

Zhao Minglin, the leader of Sanjiu, is a very thoughtful person and a person who dares to take risks and acts.

He said the words to go down the mountain to pick peaches.

In 1995, Zhao Minglin went to Sichuan Province to meet a manufacturer that produced Chinese medicine injections.

At this time, this factory has reached the end of its reach.

The annual output value is only more than 10 million yuan, and the profit is only about 20,000 yuan. In addition, various debts cannot be received in time, and wages are almost impossible to be paid. It is only a matter of time to go bankrupt.

After Zhao Minglin found out, he spent 17 million to acquire the factory on the spot.

After Sanjiu took over the management, the first thing he did was to send a book to each employee.

The title of the book is "On the Mechanism of the Three Nine", which is a book edited by Zhao Minglin.

Sanjiu then promoted market-oriented management in this factory where cadres can go up and down, employees can come in and out, and wages can be high and low.

In this way, a factory that was about to go bankrupt was revitalized.

A year later, the output value of the factory reached 100 million yuan, and the profit and tax reached more than 20 million yuan.

The significant effect of mergers and acquisitions was beyond everyone's expectations.

In this case, Sanjiu's reputation suddenly became popular.

Then, Sanjiu began a crazy acquisition journey.

A while ago, Sanjiu acquired many poorly operated home appliance companies and announced today that it will be preparing to enter the home appliance industry.

This is definitely a bombshell for the Chinese home appliance market.

You should know that the current home appliance industry can be said to be very complicated.

Changhong's price cut, Qiuhai's silence, and foreign capital's eye can be said to be full of chaos and the wind is in full swing.

The entry of Sanjiu will obviously make this market even more confusing.

When Chen Jianghai heard the news, he was also a little surprised.

Sanjiu in his previous life involved many industries, but Chen Jianghai remembered that he should not interfere in the home appliances.

Unexpectedly, Sanjiu would enter the home appliance industry in this life.

When Chen Jianghai thought of this, an idea came to his mind. Has history changed because of his arrival?

After thinking for a long time, Chen Jianghai finally shook his head and put it aside.

Since things have happened, it is unnecessary to think about them. It is better to wait for the development of the situation and counterattack them by chance.

Besides, in Chen Jianghai's opinion, Sanjiu's intervention does not need to be too concerned.

After all, technology in the home appliance industry is a very important part, and Sanjiu's rash entry is definitely not professional enough, so it is not enough to worry about it.

Chen Jianghai believes that there are too many industries across Sanjiu, which is not a good thing for a company.

Although Chen Jianghai has invested in so many industries, his main body is still home appliances, and this focus will not change.

Chen Jianghai will invest in other industries mainly to make money.

The purpose of making money is also very simple, that is, to develop the home appliance industry faster.

What Sanjiu is thinking about now is to acquire crazy things to expand its scale.

Chen Jianghai thought so, but others did not.

Many people are a little worried about Sanjiu's entry.

In the view of Zhao Minglin, the initiator, as long as the company is large enough, it is a big company.

As for the potential of this company, Zhao Minglin doesn't value it at all.

Sometimes the quantity does not actually determine the quality.

The more industries there are under the company's name, the more problems arise in any link, the entire company may be affected by inestimable effects.

Sanjiu's entry actually had a significant impact on Qiuhai.

Qiu Hai immediately suffered more criticism.

The media believe that Qiu Hai is at the center of the public opinion storm at this time, and life is already very difficult.

With the appearance of Changhong and Sanjiu, it is hard to say whether Qiu Hai can survive this level.

In this case, Qiuhai's market sales will be even more affected.

The only good news for Qiuhai may be the overseas market.

Qiuhai's current overseas market has been completely stabilized.

I believe that in a while, it will bring greater surprises to Chen Jianghai.

Many domestic home appliance companies did not expect that Qiuhai would fall into this crisis at this time.

Qiuhai has not lowered prices before, which has already made many color TV companies complain.

They feel that the price reduction of color TVs is to defeat foreign-funded enterprises.

Anyone who cuts the price at this time is contributing to the revitalization of national enterprises, which is worthy of praise.

On the contrary, it is a kind of betrayal.

Anyone with a discerning eye can see that this statement is obviously directed at Qiu Hai.

I have to say that this group of people is to make money, but now they can say so well.

Ning Ruifeng can be said to be proud of his youth now. What happened during this period is like a dream.

Before Changhong's price cut, Ning Ruifeng was still worried about Changhong's development.

Most of the color TV market at that time were occupied by Qiuhai.

At the same time, foreign companies have entered China, and the entire color TV market is definitely full of strong enemies.

It is no exaggeration to say that if Ning Ruifeng cannot take effective measures, Changhong will be fucked down at any time.

At this time of life and death, Ning Ruifeng also showed his determination to go all out and gamble, which kicked off the super price reduction that shocked the Chinese people.

The reason why Ning Ruifeng did this is because he was a gambling element, and the other was forced to do so.

If Changhong doesn’t make any changes, it will be a chronic death.

As it turns out, Ning Ruifeng's choice was correct.

This can be seen from Changhong's current market sales.

The sales of more than doubled in a month, and this result is enough to make everyone jealous.

You know, Changhong's market is snatched from Qiuhai and foreign investors.

Now in the whole of China, who can still grab business from Qiu Hai?

Even if you can get it, it is absolutely impossible to have such a large share.

In this way, Changhong and Qiuhai's confrontation can be said to have won a great victory.

One month after Changhong's price cut, other color TV companies followed suit and their products were significantly reduced.

There is no way, it is really a critical moment when it is not reduced.
Chapter completed!