"You're not kidding, are you? Mr. Musk."

After hearing what Macron Musk said, Lu Chen said in surprise.

"Of course not."

Merron Musk on the other end of the phone shrugged helplessly, "If Mr. Lu had cared about the stock price of Tesla Motors, he wouldn't be so confused."

"What's wrong with Tesla Auto's stock price?"

Lu Chen said in confusion.

"Our car sales reached 70,000 units worldwide last month, but our stock price was cut in half."

Speaking of this, Elon Musk's tone was full of helplessness, "Major capitals are fleeing Tesla cars, including myself."

What is this? Surrender before the battle?

Lu Chen was a little surprised.

But after thinking about it, Tesla and Arc Auto are indeed not at all competitive.

First of all, Tesla was defeated in the core three-electric system technology.

Whether in the traditional automobile manufacturing industry or the new energy automobile manufacturing industry, technology is always the core competitiveness.

At this point, Tesla lost a lot.

In addition to the three-electric technology, arc cars also have unique on-board artificial intelligence systems and driverless technology that reaches level 15.

In this regard, there are no branches in the world except Arc Automobile.

In addition, there is also the ecological support of the Wireless Charging Alliance, the support of major consortiums, the perfect upstream and downstream industrial chain support, as well as the under-construction transportation channels and global sales channels.

After all the calculations, the competitiveness of Arc Automobile, from soft power to hard power, is beyond the imagination of all its peers.

This advantage is even greater than the crushing Apple mobile phones on other mobile phone manufacturers back then.

After all, when Apple phones were released, they were only technologically leading, and they were not leading in other aspects, and they were even at an absolute disadvantage.

But it has achieved global sales with its technological leadership alone.

In comparison, arc cars are a revolution in the automotive industry because they redefine the meaning of cars.

The future cars are no longer vehicles, but are mobile intelligent robots.

As a big shot in this industry for more than ten years, Elon Meske didn't know what the advent of Arc Automobile represented.

Competition is not possible.

Tesla Auto has only one future, competing for the low-end automobile market that Arc Automobile has abandoned.

However, the profits of the low-end automobile market are far from comparable to those of the mid-to-high-end automobile market.

Without the profit support of the high-end automobile market, Tesla's direct sales system can no longer be maintained.

Therefore, after various considerations, they plan to sell Tesla's direct store network and switch to the 4S store franchise model, because this can greatly reduce operating costs.

To be honest, this feeling of surrendering before the fight is not good.

But the first thing a company considers is to survive, and secondly, to develop.

If you can't even survive, you can't talk about development.

At this point, Elon Musk was extremely calm and wise.

Avoid direct market competition with Arc Automobile, turn to the low-end automobile market, and give up the direct sales system.

This is their strategic direction in the future.

To be honest, when Lu Chen heard that Elon Musk was going to sell Tesla's direct sales system, he did feel indescribable.

I originally thought there was a wonderful market competition? I didn’t expect that the opponent would not compete and turn to the low-end market.

This made him feel like he was clearly trying his best? But he hit the cotton with one punch.

For arc car? How much did he prepare?

With the support of plug-in, he prepared for two years.

If there are no plug-ins? If it is another automobile company, it will be a technology that has been deeply rooted in decades based on unlimited R&D funds.

With this kind of terrifying technical accumulation? How many others can fight?

Thinking of this? Lu Chen couldn't help feeling relieved.

“We agree to accept your direct sales network.”

"Thank you then."

Elon Musk said a little bitterly.

In order to build a global direct sales network, Tesla spent billions of funds, and now it has all turned into other people's wedding dresses.

But there is no way. Among the current new energy vehicle manufacturers, there is only Arc Automobile that can take over this huge direct sales network.

Not only because of the potential of arc cars.

Also because they just raised an astonishing amount of funds, they now have too much cash to imagine outsiders.

......

"Tesla wants to package the global direct sales system and sell it to us?"

Qin Ruolan, who was busy looking for direct-operated stores all over the world, was a little unbelievable when he heard this.

"right."

Lu Chen nodded.

"Are they scared? Want to withdraw from the competition in the high-end automobile market?"

Qin Ruolan immediately found the key point.

"Yes."

Lu Chen smiled and said, "This is what happened that my opponent fell down before I could take action."

“A very wise choice.”

Qin Ruolan nodded? “It would be stupid if Tesla chooses to compete with us in the high-end automobile market? In the end, it will only be low-end and the high-end market will be lost. Now that they do this, with the strength of Tras, they can still steadily occupy the low-end new energy vehicle market. As long as technology breakthroughs are made in the future, it may not be possible to get involved in the high-end market again.”

After Qin Ruolan's analysis, Lu Chen also felt that the other party was particularly rational.

If you don’t have a brain heat? You have to fight with the Arc Car to the death.

Instead, preserve your strength and seize the low-end automobile market.

In this way, with Tesla's strength, it is indeed difficult for other low-end models to compete with each other.

"I won't talk about them anymore. How many stores do we have now?"

"As of March 4, there were 107 stores in our global direct-operated network, of which 32 were purchased, and the other stores were rented."

The purchase rate of 107 stores reached 30%.

To be honest, the purchase rate of this store is already very high.

It can only be described in the four words "wealthy and wealthy".

After all, the experience stores needed by Arc Auto are all core areas in economically developed cities.

It is not an exaggeration to describe these areas as every inch of land.

Arc Automobile Company actually bought 32 companies directly, and it is conceivable how much it cost.

"Tesla has a total of 478 direct-operated stores. In addition to the ones that overlap with our city, there are about 413. In other words, if we buy their direct-operated sales network, there are 520 stores around the world at once."

Lu Chen nodded: "There are quite a lot of 520 stores."

Qin Ruolan, opposite the phone, rolled her eyes. It was more than a lot, it was just too many!

There are many auto manufacturers around the world, whether they are traditional car manufacturers or new energy vehicle manufacturers, but none of them can have so many direct stores.

In other words, Arc Cars relied on their wealth and strength to do so.

So many direct-operated stores can indeed firmly grasp the sales channels, but at the same time, the problem of soaring operating costs is also caused.
Chapter completed!