Chapter 257 The reason for the price increase
"At the end of the phone call, he asked me if I could arrange for your last "Daily Happy Camp" to help them raise the ratings. I didn't agree to them, saying that your announcements were full, so I could only try my best to arrange them." Liu Xiaoxi said in a very proud tone.
As the part-time agent of Wanderer and Lin Miaoyin, Liu Xiaoxi's net worth is rising in the circle. Anyone who wants to contact Wanderer and Lin Miaoyin will first ask her.
"Just Miss Xiaoxi will be arranged." Wang Qian smiled. He was not surprised by the current result at all. Lin Miaoyin's popularity, coupled with the magic of "Little Apple", and the promotion of "Everyday Happy Camp", would be a problem if miracles cannot be created!
The influence of Nanhu TV is indeed incomparable to that of Binhu TV. In this era when good wine is afraid of deep alleys, the same songs and dances are different from that of Binhu TV.
"There is another news. I wonder if Teacher Wang knows it?"
"What news?"
"Deng Tingting got into the operating room with a cerebral hemorrhage, and it seemed to be a bit serious. I heard that she was angry with "Little Apple"... An aunt who lives in the same community with her said that in the morning, all the aunts in the community were dancing "Little Apple" and no one was dancing "Dance with Me", and Deng Tingting fell to the ground."
"Oh? Is this too little? She is doing square dance. Now the square dance market is so in decline. Let's come in to help her train the market. I'm so angry?" Wang Qian looked gloating. He has always been quarrel against the sky and the earth. As a result, before he really started to fight, his opponent died.
But it's addictive!
"Teacher Wang, I heard that you know what kind of curse you are. Deng Tingting won't be cursed, right?" Liu Xiaoxi asked Wang Qian half-jokingly.
"How can I be so godly? If I say that Godly, I will curse the corrupt officials and bad people in this world to die! The world will be peaceful." Wang Qian answered Liu Xiaoxi.
"Yes, with Teacher Wang's noble character, even if he knows cursing skills, those who deserve to be cursed are all damn people, and there is nothing worth pity for." Liu Xiaoxi agreed with Wang Qian's statement.
Shortly after hanging up Liu Xiaoxi's phone, Wang Qian's cell phone rang again and looked at the number. This time it was called by Youtao from Nishang Company.
It was the company that asked Wang Qian to endorse the Oppa company mobile phone, and Wang Qian provided them with the advertising slogan "recharge for five minutes and pretending to be two hours".
"Teacher Wang, the last payment for the last ad was also paid to your account. Did you receive it?" You Tao asked Wang Qian, his tone obviously seemed much more respectful than before. The advertisement of "recharge for five minutes and pretending to be two hours" was very successful, and the customer was very satisfied, and You Tao took a big advantage.
"I received it, please trouble Mr. You." Wang Qian said a few politely.
"Teacher Wang's creative advertisement is very good, the customers are very satisfied, and the sales of mobile phones have also made rapid progress due to this series of advertisements. "Charging for five minutes and pretending to be two hours" has become a widely circulated online term. Speaking of which, the endorsement fee for Teacher Wang last time was too low." Youtao and Wang Qian started chatting.
"Oh? Mr. You meant that he wanted to give me some extra money?" Wang Qian joked to Youtao.
"Hehe, no problem! That's right. Our company recently received another advertisement, which is an advertisement from an international chocolate company. Do you know Sufu Chocolate? It has just entered the domestic market recently, but I am not very satisfied with the original publicity strategy and advertising creativity in the domestic market."
"If Teacher Wang can provide us with another advertising idea similar to the last Oppa company, we will pay ten times the price this time." Youtao brought it out to Wang Qian.
"Five million?" Wang Qian remembered that the last time the creativity and endorsement came in total for 500,000.
"That... the creative fee alone is only 50,000 yuan, right? The others are the endorsement fee..." Youtao reminded Wang Qian in a tactful way.
"I can endorse this too! It's guaranteed to be effective."
"Well...ah...chocolate is different from mobile phones. What highlights Sufu chocolate is a romantic and beautiful artistic conception..." Youtao raised it to Wang Qian very tactfully.
"Oh, Yu always thinks I'm not beautiful enough?"
"No...that..."
"Let's do this, Mr. You, I'm now producing a new program, preparing to be broadcast on the prime time of Nanhu TV Variety Channel. The naming fee for the program is 20 million in a quarter. I can provide you with a good idea, but the prerequisite is that you have to name my program." Wang Qian took the opportunity to propose it to Youtao. Although the program will definitely become popular after it is broadcast, and there will be no worries about not being able to sell the naming fee, being able to sell it in advance will also make Liu Xiaoxi and Yao Chengzhou feel at ease soon.
"What kind of "If You Are the One"? A blind date program?" You Tao obviously had some impression of Wang Qian's new program, after all, he was in this industry.
"Yes, chocolate represents love. We happen to be a blind date show. It is very suitable to be named by this Sufu Chocolate Company. It doesn't seem stiff when adding soft and hard advertisements."
"I have talked to my clients about this program, but they are not optimistic about "If You Are the One". It may be difficult for them to invest such a large number of naming costs in this program." You Tao said in a very embarrassing tone. In fact, he had never talked to Sufu Chocolate Company about launching "If You Are the One". Now that Wang Qian mentioned this, of course it would be better to push Sufu Chocolate Company.
"I always think that Mr. You has unique eyesight. Is Mr. You just like those ordinary people who can't see the potential of this show? Mr. You thinks that a creative person as talented as me will make a program with no ratings? I have just had a very wonderful idea in my mind about the advertising creativity of this chocolate company, which is just right for our program to be broadcast, and it is definitely not worse than "recharge for five minutes and pretending to be two hours"! If Mr. You agrees to name this show, I can use this creativity to connect it well with the program." Wang Qian continued to lobby You Tao.
"How much is the cost of naming "If You Are the One"?" You Tao hesitated for a moment and asked Wang Qian.
"Twenty million."
"Hehe, that... how much is the special broadcast of "If You Are the One"?" Youtao asked Wang Qian again.
"There was originally scheduled to be six manufacturers, one of which is five million."
"Five million? The information I received shows that "If You Are the One" was broadcast for three million!" You Tao immediately exposed Wang Qian.
"After my advertising quote, I have not found a title provider, nor have I found a special sponsor. I guess I can't find it until the show starts, so now it has become exclusive! A special broadcast can achieve the effect of 20 million titles. Do you think it should be at least five million?" Wang Qian answered You Tao with confidence.
"..." Youtao was speechless to Wang Qian's righteousness. Can things not be sold as a reason for the price increase?
"When the program is popular after it is broadcast, the naming fee will definitely be raised to 50 million! Now you can get 20 million, saving 30 million! It's a big deal. I advise You not to hesitate anymore and shoot the naming fee 20 million, so don't regret it at that time!" Wang Qian continued to lobby You Tao.
"Let's do it! For the sake of Director Shen's face and the pleasant face of our cooperation last time, I won't bargain with you. If your creativity can satisfy me, I will pay 3 million to get a special sponsorship for the show, and pay you another 500,000 yuan in creative fees. That three million will be used as a waste. For a long time, I will make friends with Teacher Wang! Don't talk about anything else with me! That's it!" You Tao gritted his teeth and asked Wang Qian.
For 3.5 million, buy Wang Qian a creative idea that is similar to "recharge for five minutes and pretending to be two hours". It's worth it!
And now the initiative is still in Youtao's hands. If he doesn't like Wang Qian's creativity, he naturally doesn't need to invest the 3.5 million yuan.
"Since Mr. You said that, I can't persuade you anything more, but I have a few words here. After the show is broadcast, Mr. You wants to get the naming fee again. He will definitely not be able to get the 20 million yuan. Starting at least 50 million, don't blame me for not giving Mr. You face." Wang Qian mentioned it to Youtao.
"Don't worry! You will never blame you. When will Teacher Wang be free? Let's talk about creative things?" You Tao said twice, not taking what Wang Qian said just now seriously. It's 50 million yuan! Teacher Wang, are you daydreaming?
"I'm in Tanxing City and will go back to Huanghe City in two days. When will I have time?"
"I'm going to Tanxing City tomorrow, I'll go find you."
"It's OK."
The next day, Youtao came to Tanxing City as promised. After meeting Wang Qian, he heard Wang Qian tell the creativity of Sufu chocolate. After listening to him, he suddenly felt that the creativity of "recharge for five minutes and pretending to be two hours", so he signed a special sponsorship contract with Wang Qian on the spot.
Seeing Wang Qian "scam" a special sponsorship contract for three million, Liu Xiaoxi and Yao Chengzhou were not particularly happy. In their opinion, Wang Qian just used his acquaintance relationship with Youtao, and sold a creative idea to exchange for the advertising fee of three million. None of the other advertisements were sold. The prospects of this show are really worrying!
"They are really cheap at such a low price! But in the future, I will make the money back on the naming rights!" Wang Qian was also very dissatisfied with the result of selling a special advertisement of three million, but considering that there was no advertiser in the first episode of the show, it seemed too shabby. It would be better to find a rechargeable store anyway.
And the cheapest one is Director Shen’s classmates, which can also be considered as giving Director Shen a face...
Chapter completed!