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Chapter 285: Ready to Slap in the Face

The ratings of the middle and last segments reached 4.68 and 4.75 respectively, which means that among every 1,000 viewers who were forced to watch "If You Are the One" program last night due to a satellite accident, 468 viewers were attracted and stuck in the program and kept seeing the middle segment of the program. This data did not drop but rose when the program was about to end, and finally reached the beginning of the 1,000 viewers, 475 insisted on watching the end of the program!

According to past experience, under normal circumstances, the ratings of the program are in a state of opening high and closing low. The initial ratings will be relatively high, and the middle ratings will decline to varying amplitudes. The ratings of the end segment will be slightly lower than the ratings of the middle segment. Or the state of opening low and falling high and falling, the initial ratings are very low. The middle segment reaches the highest due to some reasons, and the end segment will slightly fall.

Only some popular programs will have higher ratings in the end than in the middle.

"If You Are the One" has obviously presented the characteristics that a big hot program should have!

The segmented ratings of the program "King of Singers" have also come out, with the initial ratings being 0.13, the middle ratings being 0.45, the last ratings being 0.42, and the average is 0.33.

Putting aside the impact of the initial satellite accident and removing the initial data, the ratings of "If You Are the One" still reached 4.72, while the ratings of "The King of the Singer" were only 0.44, and the ratings of "The King of the Singer" were still significantly ahead of "The King of the Singer" with a advantage of more than ten times!

Why did the ratings of the same period last night have so low ratings, and the answer is about to come out.

That's because the audience went to watch "If You Are the One"!

"Yao Chengzhou, someone must be responsible for this rating accident. Before that, I have emphasized many times that I have reminded you to pay attention to the rating accident that may be caused by the program "If You Are the One"! But you have always regarded what I said as a wind in your ears! Considering that you have worked at Nanhu TV for a long time, how should you bear this responsibility? I want to listen to your own opinion first!" Chen Jianlang continued to scold Yao Chengzhou.

As the deputy director, he also has to take responsibility for such rating accidents. Now Chen Jianlang has to work hard to put all the blame on Yao Chengzhou and save the car to protect the coach so that his deputy director's throne will not shake.

Yao Chengzhou was looking at his phone, and his expression kept changing, and he didn't notice what Chen Jianlang was saying.

"I'm talking to you! Are you playing with your phone? What's your attitude? Yao Chengzhou! I really think the station dares not touch you?" Seeing that his reprimand did not receive any response from Yao Chengzhou, Chen Jianlang couldn't help but furious and reached out to slap the table again.

"Master Chen, the official website's ratings ranking results have come out. The ratings of "If You Are the One" are 6.48! It exceeds 0.33 of "The King of Singers" and reaches nearly twenty times!" Yao Chengzhou took his phone in front of Chen Jianlang.

"What?" Chen Jianlang frowned and looked at Yao Chengzhou's mobile phone screen.

The data on the official website has been updated, which is abnormally different from the internal data that was just uploaded to various TV stations. "If You Are the One" which was not originally displayed in the official website's report now appears in the first place, and the data is as high as 6.48, which is nearly twenty times higher than the second place "The King of Singers"!

"6.48, apart from the Spring Festival Gala, how many years have you seen this viewership rating?" Yao Chengzhou muttered to himself.

"6.48? What?" Chen Jianlang was a little stunned. In his concept, it was already amazing that the ratings of Nanhu TV's program exceeded 3. For example, "The Mysterious Singer" that just ended has never had the concept of ratings exceeding 6.

"According to this year's market conditions, a program with a rating of 2 can get sponsorship of about 100 million yuan. This is a geometric growth trend. If the rating reaches 6, wouldn't it be able to get advertising sponsorship of more than one billion yuan? Excluding the impact of the satellite accident at the beginning, the ratings reached almost 4.71, which can also get advertising sponsorship of at least 600 million to 800 million yuan, right?" Yao Chengzhou calculated quickly and was shocked.

As a veteran variety showman, Yao Chengzhou knew very well that although the satellite accident at the beginning caused the abnormal ratings of "If You Are the One" to reach an astonishing 10, this data should not be true. However, the 4.68 in the middle and 4.75 in the last ratings are very real ratings data, without any moisture.

This is equivalent to a variety show being highly promoted and promoted in the early stage, and the quality of the show is very guaranteed, making its target audience almost stuck as soon as it is seen, and the show is over!

Especially the 4.75 in the last section is higher than the 4.68 in the middle section, which confirms the potential of this show, like "Mysterious Singer King", is the kind of program that will be popular in the future.

The ratings of "Mysterious King" were 0.34 at the beginning, and it broke 3 in the finals. What about the future of "If You Are the One"?

Moreover, compared with the investment of "The Mysterious Singer", "If You Are the One" did not invite any stars or did any publicity. The production cost was so small that it was almost negligible, but it created such amazing ratings!

When Wang Qian started to produce the program, he seemed to have said that he wanted to create the highest ratings at the lowest cost, but unfortunately, Yao Chengzhou didn't take it seriously at the time.

Wang Qian did what he said!

What kind of god is this?

"6.48? Ratings 6.48?" Chen Jianlang finally seemed to have come back to his senses.

"Mr. Chen, I promise that if the ratings of "If You Are the One" written in the letter cannot reach 0.3, the program will be cut as a whole, and I will bear all the responsibilities. Now the ratings are 6.48, I don't have to bear any responsibility, right?" Yao Chengzhou spread his hands and asked Chen Jianlang.

"Satellite Accident..." Chen Jianlang said a little while but couldn't continue.

"Master Chen is also a veteran TV guy. It is impossible to only read half of the data, right? The satellite accident is the data at the beginning, but the 4.68 and the 4.75 in the middle section of "If You Are the One" are very real, without any moisture data. Only the middle section and the last section, the ratings have reached 4.71! 4.71 is also the highest rating record that has never been seen in Nanhu TV's history!" Yao Chengzhou looked at Chen Jianlang with great pride.

Wang Qian is so powerful! He actually produced a shocking rating of 6.48! Even if the satellite failure is eliminated, it still has a rating of 4.71! 4.71, which has exceeded the ratings of "Mysterious Singer" in the finals!

what does that mean?

It means that "If You Are the One" will make a big profit in advertising sponsorship, which means that Yao Chengzhou created the history of Nanhu TV, which means that Nanhu TV returns to the position of variety show overlords! It means that Yao Chengzhou will have more say in Nanhu TV in the future!

Chen Jianlang, are you so cruel to me? With such ratings, I, Yao Chengzhou, can walk sideways on Nanhu TV station in the future! I will sue you if you go to the boss!

The previous minute, Yao Chengzhou was depressed and didn't know how to face the anger of Deputy Director Chen Jianlang. Now he suddenly felt proud and raised his slap in the face at any time.

However, when I recalled the scene when I was not optimistic about "If You Are the One" and urged Wang Qian to give up "If You Are the One", Yao Chengzhou couldn't help but feel ashamed and claimed to be a veteran variety show, but his vision of variety shows was too far from that of Wang Qian!

Who said that blind dates cannot be made into variety shows?

Who says blind date shows are niche programs?

Who says that low-cost, no rating miracle can be created without celebrities?

In Wang Qian's hands, nothing is impossible!

In other words, Wang Qian has a unique vision and avant-garde. He can see opportunities that others cannot see and foresee hot spots that others cannot imagine. He always walks ahead of others and is at the forefront of the entire entertainment era!

In the variety show industry, many people are imitating it, only Wang Qian is creating it!

Judging from the rating trends of 10, 4.68, and 4.75, even if "If You Are the One" does not have the unexpected bonus of a satellite accident, it will still become popular in the future, and sooner or later it will reach an impressive ratings of 4 or even 5!

In other words, if "If You Are the One" could have the publicity of "The King of Singers" before it was broadcast, even if there was no satellite failure, its ratings could still easily crush "The King of Singers". However, its production cost was only one-tenth of that of its opponent "The King of Singers"!

Yao Chengzhou had to admit that he had indeed missed the truth in "If You Are the One". He should not call himself a senior variety showman in the future. It is almost the same to be a student for Wang Qian. Looking back, he must apologize to Wang Qian and apologize to Wang Qian for his distrust at the time.

Yao Chengzhou couldn't help but be glad that Wang Qian's extremely domineering persistence made him finally agree to this "adventure". Otherwise, he would not have imagined what the result would be now.

If Wang Qian gives up, Yao Chengzhou will forever miss this opportunity to create a miracle of variety shows and reach the top viewing ratings on Nanhu TV! Then no matter where Wang Qian goes, he will be his future rival, or in other words, he will step on all his variety shows, so that Nanhu TV's variety show channel will never turn over!

When I thought of this, the cold sweat was coming down from Yao Chengzhou.

"This, this...congratulations to Chengzhou and the "If You Are" program team for achieving such excellent ratings! This result sets the record of Nanhu TV! Although...although... there are reasons for the satellite accident, judging from the ratings data of the middle and last segments, this program is very successful...that...that, I will report this matter in the high-level meeting in the high-level meeting and give you a heavy reward to the entire program team!" Chen Jianlang forced his conversation to turn the matter.

"I dare not take the prize as a heavy reward. As long as Master Chen doesn't hold me accountable, it's enough." Yao Chengzhou picked up his arms and looked at Chen Jianlang with a very pretentious look. 8)
Chapter completed!
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