"The Black Heart Wang knew that "Honor of Kings" had just entered the game circle, so it was definitely impossible to have any popularity. In order not to lose all his money, he definitely didn't want to invest in publicity, so he had a bad idea and used the promotion of "Sword Immortal 2" to hype the popularity of "Honor of Kings". Isn't that? Some of us have already paid attention to "Honor of Kings", which is the victory of "Honor of Kings!" The person who pointed to the country ended his analysis.

"Indeed! Taking advantage of the popularity and hype, this is indeed the most cost-effective and labor-saving publicity method. I am afraid that this is the only way to slightly increase the download volume of the new game "Honor of Kings".

"Isn't it meaningless to do this? A competitive mobile game with a lesson from the past and destined to die. Even if it gets hyped up, who will play it? It's just looking for death when it is launched on the same day as "Sword Immortal 2"! I think Black Heart Wang is now talking big and can't take it back, so he can only hold on!"

"Not to mention the popularity of this kind, even if the same publicity efforts of "Sword Immortal 2" are used on "Glory of Kings", it is impossible to have downloads. This game was wrong from the beginning of its creativity. The lessons of "The Legend of Dynasty" are not painful enough? Players don't like this type of mobile game!"

"What kind of popularity should I take advantage of? Can you listen to me? Our boss said that this time he will invest hundreds of millions to promote "Honor of Kings". Maybe the cost of investment in publicity is higher than that of "Sword Immortal 2"!" Shan Yao poured the same sentence several times in succession, and finally interrupted everyone's so-called "ride the popularity".

"Invest hundreds of millions of publicity fees? He has no idea what to do with his mind?"

"It's just such a bad game, how dare you make a comeback like this?"

"Shan Yao, he doesn't know his mind, are you going around with him?"

"With hundreds of millions of capital, why not just make a fairy tale game? Not to mention that it can compare with the download volume of "Sword Immortal 2", at least it can guarantee its capital, right? It is also possible to make a little profit."

"A layman is indeed an layman! I thought he was so capable! He was just a rich man and a nouveau riche!"

"Shan Yao, don't get too deeply involved. Be careful that he will lose his debts, and then those people will cause trouble for you!"

There were all kinds of messages in the WeChat group, and no one was optimistic about "Honor of Kings". In the eyes of everyone, Wang Qian was just trying to die. The money earned by "If You Are the One" will definitely be compensated this time. Because he has no friendship with Wang Qian, these people have said all the ugly words.

Chen Jiadong was drinking tea and chatting with visiting customers in the office. He occasionally leisurely browsed Weibo, WeChat groups, and friends circles. When he saw the comments of Wang Qian and "Honor of Kings" in the WeChat group, he couldn't help but smile a hint of pride on his face.

Do you really think I will be as stupid as my wife's brother Feng Renkun? If you dare to fight me head-on, I will let you know how cruel the game circle is! If you let you die here, you won't know how to die! Wang Qian sets "Glory of Kings" to be launched on the same day as "Sword Immortal 2", and all this is exactly what Chen Jiadong wants, and he just takes this opportunity to take revenge.

...

"Boss, is it really good for us to confront "Sword Immortal 2" like this?" At the first all-employee meeting of Blizzard, an invited operation supervisor brought it out to Wang Qian.

"Why not? Our games are better than theirs. Our publicity investment will not be lower than theirs. Who knows who will be higher and lower on the number 20?" Wang Qian looked dissatisfied.

"They have a foundation in the previous work and are popular swordsman games. There are many players in China. We are very unpopular competitive games. The background is unclear, and they are destined to be a servant. How can we compare with them?" The propaganda manager also spoke. They all got the demo given to them by Shan Yao. After trying it out, although they thought the game was done well, they were not optimistic about the prospects of the game.

"Don't think so much, just do all the work as I ask."

"Will you go to the mobile game exhibition in Beijing tomorrow? You can apply for a temporary venue, but the location will be remote and all preparations will be hasty." The operation manager mentioned to Wang Qian.

"No need to go, our energy is mainly focused on online publicity." Wang Qian shook his head.

Since we want to do "Honor of Kings" on the WeChat platform, we just need to do a good job of publicity on the WeChat platform. Although Wang Qian has some spare money now, the money must be used on the knife.

"Mr. Wang, our game mainly makes money by selling hero skins?" The technical team led by Shan Yao discussed the game's settings with Wang Qian.

"Yes, each hero has several types of skins, and the price of each skin is different. The whiteboard skin is usually the original model of the hero. It just changes the color or slightly changes the shape, and then there is nothing special. The price is usually around 28 yuan."

"No matter which level of skin, there is no difference in this. This skin has no skill special effects."

"The Brave skin generally has special effects, but the special effects are also very average, and the price is slightly more expensive than the whiteboard, 38 to 58 yuan. The exclusive skin is launched during activities, which is about the same level as Epic, and the price is similar, but the skin logo is 'limited', not 'Epic'."

"In addition to skill special effects, epic skin will also have voice special effects. In addition to legendary skins, the special effects will be better than the previous levels. The price of epic skins is generally between 78 and 88 yuan. The biggest difference between legendary skins and other skins is that there is a special effect to return to the city. Currently, it can be considered that those who return to the city are legendary skins, and there are special effects to enter the venue, with prices of 168 to 188 yuan."

"A virtual skin costs nearly 200 yuan? And it's just special effects. Will players buy it?" The technicians gasped.

"Don't worry, I will buy it." Wang Qian was very proud of himself.

"I suggest that such expensive skins need to add some attacks and basic defense attributes. The more expensive the price, the more the player will be, so that the players will be motivated to spend money." A technician suggested a few words.

"You can't do this. After doing this, RMB players can kill ordinary players. Although "Glory of Kings" wants to make money, it is not supported by RMB players, but by a large number of ordinary players who don't spend money. As long as some players spend money, it is enough. Once the strength of RMB players and ordinary players is too different, the game loses its balance and ordinary players run away, the game is not far from the limit." Wang Qian shook his head.

"The first time I heard that the game was supported by ordinary players who don't spend money... The purpose of our mobile games is to make money. What is the meaning of these players who don't spend money to us? Of course, taking care of players who spend money is the way to long-term development! If you don't change your approach, the mobile game will definitely lose money!" A senior technician who was poached by Shan Yao from an outside company sneered at Wang Qian's statement.

"Yes! The skin attributes obtained by spending 200 yuan are the same as those obtained by spending dozens of yuan, but there are differences in special effects. Players who spend money will definitely be very upset. In the long run, no one will spend money to buy skins! The game will definitely lose money!" Other technicians also supported the statement of the senior technician just now.

"Is it a loss?" Wang Qian looked around.

"Yes."

“Absolutely.”

“Absolutely!”

"Do you dare to write a promise letter? If you follow my approach, the game will not lose money, but it will become popular. You won't get a penny of bonus subsidy?" Wang Qian glared at these technicians. Why do everyone think they are more professional than him?

"We just kindly suggest that it is Boss Wang's business whether he listens or not, and we will do my job well." The senior technician shook his head, and other technicians also shook their heads.

"Then do what I said."

"Boss, I am a fan of "If You Are the One". Although your persistence was finally proven to be correct when you made "If You Are the One", it is just your sense of smell in the variety show industry, and it does not mean that you can do it in the game industry. I suggest you listen to the opinions of professionals." A company executive spoke up and persuaded Wang Qian a few times.

"I said yes, it will definitely work. Don't argue about this. Change to another topic." Wang Qian waved his hand.

"Teacher Wang, do you think you want to exchange it with Glory Crystal in "Honor of Kings"?" Shan Yao raised the next issue.

"Yes, you can draw once for six yuan, add a little for each draw, and you can draw it by chance about an average of 300 times." Wang Qian nodded. Now that "Honor of Kings" has been made in his hands, Wu Zetian, the most powerful hero who was originally exchanged for Honor Crystal, of course, has to be changed to Honor Crystal for Wang Qian, which shows his dignity!

Moreover, when elementary school players go out to show off to others in the future, they say that they have obtained the hero Wang Qian, so they are so pretentious!

"Okay, what are your ideas for the brave skin, epic skin and legendary skin designed for you? Or are we going to imagine it?"

"I have a set of ideas. Just make it. The player's first draw is just an ordinary Wang Qian. The brave skin can be named "Fighting Wang". A skill "verbal sword" is designed. It can spray about one third of the opponent's hero's blood in one bite. After the equipment grows, the critical strike can instantly be crisp."

"The limited skin can be named 'Bald Wang', with the words "If You Are the One". After watching the latest episode of "If You Are the One" and answering a series of questions, you will have the chance to win."
Chapter completed!