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1553 Commercial Explosion

The box office in the mainland was 2.1 billion yuan, about 300 million US dollars.

What does this set of numbers mean?

You can simply make a horizontal comparison. The five world's top ticket stores outside North America are the United Kingdom, China, Japan, Germany and France. Of course, Spain, South Korea, Russia and Australia also have strong box office potential, but the average box office figure is still slightly inferior.

Among the top five box offices, box office is calculated in US dollars. Because the box office statistics before 2000 are incomplete, the main numbers are still concentrated after the new century. As of 2013, the number of works with a total box office exceeding the threshold of 100 million US dollars is as follows: thirteen Japanese works, eight British works, six Chinese works, three French works, and one German works.

In other words, in the thirteen years after the new century, only thirty-one works with a box office of over 100 million in a single region in the overseas market. "Avatar" successfully exceeded 100 million in a single region of the above five major box offices, occupying five seats alone. In the long history of German films, it is the only work with a cumulative box office of over 100 million.

This is the overall trend of the global box office.

In addition, the total box office champion in a single region outside North America was created by "Welcome to the North" in France in 2008, with a total of $193 million, exceeding the $190 million created by "Hal's Mobile Castle" in Japan in 2004, and is proud of the heroes and the leader. Such results can be changed to another saying.

At present, except North America, no work in the global film market can achieve box office data of more than US$200 million in any region.

Although the film market is becoming more and more prosperous, the overall economic trend is still worrying, and the box office potential has never been further tapped. This is also the reason why Hollywood has always been reluctant to give up the mainland market. The huge population base and vigorous economic growth mean that there are huge business opportunities here.

Now, this pattern has finally been broken, and the box office of 200 million US dollars outside North America has been born!

Unexpectedly, but reasonable, the mainland has become a region that has accomplished such a feat! "Georgement" breaks the shackles and writes miracles with the perfect conditions of the right time, place and people!

The global attention was instantly concentrated. This was not only a record moment for the single market in the mainland, but also a historical moment for the overseas market. The news and congratulatory messages were flying like snowflakes. Such a grand occasion was even more lively than the strong rise and breakthrough of "Avatar".

This is not the end yet.

Going further, the cumulative total box office of "gravity" in the mainland has exceeded US$300 million!

Even in North America, 300 million US dollars is the benchmark for excellent box office. Any work that can overcome such a threshold is worthy of celebration by film companies; but now, such data has appeared in the overseas market, which is incredible! Incredible! It is amazing! The whole Hollywood is in full bloom!

The cheers and amazement of mainstream news media in North America are even more crazier than those in the mainland. From the New York Times to the Los Angeles Times, from the Hollywood Reporter to the Variety Show, all media have conducted relevant reports at the first time. Those scattered records made the sighs burst out continuously.

There is no doubt that this is a watershed!

It is not only a watershed for the mainland market itself, but also a watershed for the overseas market planning of major Hollywood film companies: the mainland market stands out in an instant!

Everyone knows that this is a gold and silver mine, and wealth and interests are right in front of you, but the question is, how should they tap into what potential? Continuous exploration has finally revealed the first clue. From "Avatar" to "Iron Man 3" and then to "gravity", the mainland film market has finally unveiled its mystery.

For laymen, they just watch the excitement; but insiders can clearly feel that Hollywood has changed.

It is not just an earthquake caused by the drastic changes in senior management of Warner Bros., but the storm of the entire film industry. Six major film companies have held internal meetings one after another to analyze the box office curve of "gravity" and market promotion development, and make adjustments to the subsequent distribution plans. The proportion of the mainland market will inevitably rise sharply. We look forward to being able to replicate the success of "gravity".

Among them, "Ranley Hall" is undoubtedly an unavoidable goal.

From "Edge of Tomorrow" to "gravity", from North America to the mainland market, Renli is creating history, and even Harrison Ford and Tom Cruise have not been able to create history before, reaching a new height!

If the previous egot just allowed Lan Li to occupy a place in the acting hall, the industry's surprise and praise were overwhelming, but it was still limited. After all, the commercial interests of the awards season still cannot be compared with the summer season; then the current box office explosion curve makes Lan Li a key role that cannot be ignored in the entire film industry.

Is the success of "gravity" due to the excellence of the film itself or because of Lanli's market call? What model does the glory of "gravity" have, and can it be copied or imitated? What role did Lanli play in the whole process? What is the similarity and difference between this movie and "Avatar"?

In 2009, "Avatar" created a series of box office history, completely subverting people's perception of global box office, but all the credit fell on James Cameron. As a director, his role is irreplaceable and cannot be ignored; as for the two starring actors, Sam Worthington and Zoe Saldana also made career breakthroughs, but they were unable to enter the top ranks in the final stage.

Now, what about "gravity"?

Obviously, Alfonso Caron, as the director, gave the film a powerful visual effect charm, making watching a movie a enjoyment, and it was indelible; while Renly Hall, as the starring actor, gave the film an unparalleled unique temperament, forming a close connection with the audience, and becoming the biggest reason why the audience enters the cinema.

No one can ignore Renly's big screen charm.

"Fast and Furious 5", "Love is crazy", "I am fighting cancer", "The Edge of Tomorrow", Lanli can be said to have shown her energy in the box office market step by step, and finally completed an explosion in the work "Gravity". First, it broke the limitations of the North American autumn period, and then broke the box office limits of the mainland market, completely changing the magnificent blueprint of the entire overseas market.

"Ranley Hall", the name has become the unique focus of Hollywood. Even the six major film companies are no exception.

Of course, there is no need to say much about Warner Bros. and Disney. The former cooperated with Renli to "gravity" and "interstellar crossing", and the subsequent market planning can be completely done with the flow; the latter cooperated with Renli to "Super Marines" and is still seeking more cooperation. Whether the box office miracle of "gravity" can be replicated has become the focus of attention.

Sony Classics, a subsidiary of Sony Columbia Pictures, has taken the lead. The cooperation in the distribution copyright of the two works "Drunk Country Folk" and "Breaking Drummer" has allowed them to successfully take the lead; Paramount and 20th Century Fox are also actively seeking cooperation, hoping to impress this actor who is indifferent to the work.

Universal Pictures suddenly became embarrassed.

Yes, the "Jurassic Park" restart project and the "Fast and Furious" sequel project were not negotiated. Universal Pictures nodded and agreed to the request for a 20 million yuan pay plus a 10% box office dividend, but Andy Rogers simply refused. He had no intention of continuing to increase the box office dividend ratio, but questioned Universal Pictures' sincerity in cooperation.

Even without the two fist projects of Universal Pictures, Lan Li is definitely not short of cooperative projects. According to rumors, projects that hope to invite Lan Li to star in have accumulated, and many actors from the innovative artist agency benefit from this. Even if they are not the protagonists, they can get the opportunity to play supporting roles in Lan Li's works; furthermore, after Lan Li refuses, they will also get auditions in advance.

Now Andy has no time to worry about the discomfort of Lang Mayer and Thomas Tooer. Even if it breaks apart, Andy will definitely not lose any losses. Lanley's retreat makes Thomas' aggressiveness seem ridiculous. It is a fact that Hollywood is not just one actor; it is also a fact that Hollywood is not just one company in Universal Pictures.

Even if Long Mayer and Thomas Tour now choose to cancel this cooperation with a heroic power cut off their arm, the negative impact will already exist, and the subsequent stop loss action will not be too easy; not to mention, Steven Spielberg and Frank Marshall have refused to make any comments on the casting, which is actually a statement, and the positions of Long Mayer and Thomas are becoming more and more awkward.

At this moment, no one can predict the subsequent development of the two works "Jurassic Park" and "Fast and Furious".

But most importantly, Andy didn't care about Universal Pictures' reaction at all, that's no longer important. Now Lanley has more work waiting. Putting aside the shooting of "Interstellar" and the overseas release of "gravity" is also being launched in full swing. Thanks to the big box office in the mainland and North America, people's expectations for this work have begun to become completely different.

Can "gravity" become the second "Avatar"?

So far, "Avatar" is the only work that has exceeded 2 billion overseas box office; in addition, there is only one work that has exceeded 1 billion overseas box office, "Titanic". Last year, the "Avengers" were only a little short of it, and finally stopped at 895 million US dollars. So now, does "gravity" have the potential to become the fourth work that has reached 1 billion overseas box office?

From an unpopular awards season art work to a commercial hit that has repeatedly created history, "Georgement" has completed a gorgeous turn in just two months after its release!

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