2136 A little power
Thirty-eight comments, including five mid-range comments and thirty-three positive comments. Among them, James Roche from the "playlist" gave...good comments!
Five months ago, "Interstellar" was officially released across the United States, and the first batch of comments sparked controversy. James Roche gave a super low evaluation of 25 points and criticized it without mercy. This was a rare tragic tragedy in Renly's career as a actor, and even his performance was a wake-up call.
This is undoubtedly an important reminder for Lan Li, who is almost at the palace level: his acting career is still very long, and he completed the egot feat early, which also means that he has less and less room for improvement, and the audience's expectations are getting bigger and bigger, and future development will only become more and more difficult.
Otherwise, why would the story of "Sincere Zhongyong" never go out of date?
Now, James Roche is now at the premiere of "Super Marines". Obviously, the Disney PR team personally sent him an invitation.
There are many ways to gain popularity in the Internet era. One of them is to "swear loudly". As you scold, you can attract all the focus of the topic, ignite fire, trigger battles, and harass everyone, and finally make everyone angry, netizens who come to watch gossip are all over the place.
The same is true for film critics, but the slight difference is that for their authority and profession, they cannot speak nonsense or talk nonsense. Even criticism must be meaningful and cannot make trouble without any trouble; as long as they can express perspectives with angles and strengths at their professional level, whether it is praise or criticism, they can eventually establish their own reputation and reputation.
This is how James Roche is. His bad reviews of "Interstellar" have really aroused a lot of recognition, which has forced Disney to face his comments.
If James Roche is blocked, he will take this opportunity to create more topics, and public opinion will stand on his side; bravely face those criticisms and accusations, and face all positive and negative reviews calmly, this is the correct way to open up the market because even if you want to cover your ears, those comments will still appear on social network platforms and have nowhere to escape.
Similarly, James Roche must maintain an objective standpoint and look at the "Super Marines", otherwise he will also face complaints and accusations from netizens.
In fact, he did.
"There are flaws that cannot be ignored. They are too noisy, too ambitious, too much content, too much sound, so that the real core cannot be condensed. The whole theme is a little blurred and cannot really give a hit to the soul. After the movie is over, it may turn around and forget it. This is destined not to be a classic work. But the point is that when those details and content hit the effect the creators hope to present: humor! Warm! Sadness! Growth! They all truly achieve the effect! Finally, they present a pleasant finished product."
James Roche: Eighty-Ten!
James Roche, who gave only 25 points to "Interstellar", gave 80 points to "Super Marines"!
Of course, different subjects, different works, and different styles, the evaluation criteria are different; different expectations, the judgment results are naturally different, and we cannot discuss two works on the same balance; as most film critics say, "Super Marines" cannot become a classic work, but can become a good work that is happy for the whole family. So, who can refuse a bucket of popcorn with outstanding taste?
Especially for those who just want to eat popcorn!
From five out of five to five ninety points, to the positive attitude brought by thirty-three positive reviews, the media comprehensive review of the "Super Marine Corps" is temporarily settled at 75 points!
Seventy-five points, and there are still some levels left before 80, but it is really disappointing that it has not been able to enter the "Excellent" ranks. It seems that it has not been able to continue the excellent reputation convention of "Lan Li's Law"; but by comparing the media comprehensive reviews of other excellent animation films horizontally, you can know the position of such a score.
Among Pixar's many classic works, "Robot Watt" is 95 points, "Toy Story 3" is 92 points, "Superman Movement" is 90 points, "Fiber Nemo" is 90 points, "Flying House Travel" is 88 points... "Monster Electric Power Company" is 78 points.
Among other companies' animation masterpieces, the "Invincible Destruction King" that brought Disney animation back to the 3D battlefield was 72 points, the "Frozen" that swept the box office and awards season last year was 74 points; the "Dragon Trainer" that made DreamWorks regained its reputation was 74 points; and the "Despicable Dad" who became popular in Lighting Entertainment was 72 points.
in conclusion?
The entire animated film market can be divided into "Pixar and all other companies". The animated films produced by Pixar are completely different levels, and other animation production companies cannot match them at all. Even Disney, which has returned to its peak, cannot be compared. The "Super Power Team" is produced by Disney's headquarters.
Seventy-five points, this puts the "Super Marines" basically at the level of "Monster Electric Power Company", "Frozen", and "Despicable", continuing Disney's overall production level over the past three years, and has made small progress, which is enough for animated movies, and the same is true for popcorn.
In other words, this is already a very good review. Among the highly praised animation works in recent years, it can be ranked in the second tier. This is undoubtedly a good thing worth celebrating and affirming. The first tier is naturally Pixar's work, which is another world.
It is worth mentioning that the "Super Marines" started with eight points on IDC, which is one level higher than the 7:4 points of "Frozen". Although this is only the opening score, judging from the feedback from veteran and professional movie fans, the "Super Marines" still won their hearts, and even more satisfying than "Frozen", which is undoubtedly gratifying news.
So, can "Super Marines" copy the box office miracle of "Frozen"? I'm afraid there are some difficulties. After all, the theme song of "Frozen" has become a phenomenon, and it has truly completed the feat of sweeping the eight wildernesses, which has also caused many details of the movie to completely ignite the box office; and now the "Super Marines" lacks such transmission energy.
Perhaps, the superposition of Dabai and Renli can create miracles?
For example, letting Lan Li and Dabai shoot a viral video, and the two interact in the same frame, or even be cute to each other, might trigger a discussion frenzy on social networks.
Who can know?
In addition to the media comprehensive reviews of professional film critics, other comments from "Super Marines" have also received a full-scale praise:
Rotten tomatoes freshness index reached 89%.
The average score of 218 mass media reached 7:4.
The popcorn index is as high as 92%.
The theater score "a".
The same thing is being confirmed in all aspects. This is a popcorn with expectations above the expectations, and the market feedback evaluation is significantly higher than that of the media.
Previously, Warner Bros.'s "Interstellar Crossing" and Disney's "Super Marines" were released in the same week. The two works with an investment of up to 165 million yuan collided head-on. Although the market positioning is different, both Warner Bros. and Disney are inevitably worried. Considering the Thanksgiving schedule, "Super Marines" are more suitable for the market, which has also become one of the reasons for the upgrade of "Interstellar Crossing" and has changed the summer schedule.
Looking back at Warner Bros.'s decision to upgrade is undoubtedly wise and smart!
On the one hand, the media comprehensive review and mass media ratings of "Interstellar" are higher than those of "Super Marines". In the eyes of film critics, the former has received more praise.
On the other hand, the popcorn index and theater scores of "Interstellar" lag behind the "Super Marines" in all respects, which in the eyes of the audience, has the upper hand.
In other words, in terms of market potential and the Thanksgiving period, the "Super Marines" have stronger explosive power, which also makes the "Interstellar Crossing" more necessary. At the same time, for the "Super Marines", there is a lack of a strong competitor, which is also a positive factor.
However, before the "Super Marines" is officially released, there is another good news that can be used as a reference:
The film was previewed at Disneyland Orlando on October 30th to November 2nd. This is the second Disney work that received such treatment after "Frozen". Then, the preview box office data of the film will also become the reference standard for viewers.
Early on, you can see the news according to the news reports:
Renley met with Don Quixote at Disneyland Orlando. In addition to the premiere of "Super Marines", Renley also held an unplanned meeting and held a temporary meeting within Disneyland. He mobilized nearly 30,000 Don Quixotes to spend a wonderful afternoon together. Then, Renley and Ryan, Paul and other friends accompanied a group of children to watch the "Super Marines" and held a post-watch interview.
The most special thing is that Renley stayed in Orlando and spent Halloween with the children and Don Quixote, which was obviously Disney's preview strategy.
The biggest party festival in the entire North American continent is Halloween. On this day, everyone can return to their childlike innocence, dress up in their own way, enjoy, party and carnival. The Halloween Parade in New York is a grand and magnificent group party.
As a theme park, Disney naturally won’t miss such an important festival for Halloween: from floats to castles, from staff to rides, from souvenir shops to interior decoration, everything welcomes Halloween on the grandest scale. This year, the addition of Lanli and a group of friends has pushed the Halloween atmosphere to the extreme.
Chapter completed!