Updated: 2012-12-08

On the second floor of Shenji Ramen Restaurant, Shen Jinxin stood in front of the window, his eyes were dull, his mouth widened and his mouth was still motionless. The size was enough to stuff a goose egg into it.

Although Shen Jinxin admitted his mistake to his father just now, he still looked down on the fast food restaurant next door, believing that they were fish in the river and could not make any storms.

But he really didn't expect that in just half an hour, the business of Master Tang's fast food restaurant became so popular. Made, someone really bought fast food that costs 40 yuan. Not only that, they were rushing to buy it, as if they were afraid that they wouldn't be able to buy it. Damn, this is an illusion, it must be an illusion!

Boss Shen put down the purple clay teapot and stood up with a gloomy face. It seemed that he had underestimated Lao Tang. Unexpectedly, he attracted so many guests. It seemed that he should not be underestimated.

"Stop being idle, look at your promising prospects, go buy a fast food immediately. I want to see what it is." Boss Shen gave his son a task.

Shen Jinxin finally woke up and looked at his father who was not depressed. He didn't dare to say anything else and hurried downstairs.

Half an hour, forty minutes, fifty minutes passed, and Shen Jinxin had not come back yet. This kid had such a hard time doing something, and it was useless at all. Boss Shen paced back and forth in the house impatiently.

It was not until more than an hour later that Shen Jinxin, who was sweating profusely, finally came back, holding a plastic box of ordinary packaging in his hand.

"Crazy, they are all crazy." Shen Jinxin threw the lunch box on the coffee table, poured himself into the sofa limply, and gasped heavily.

"Why did you go for so long?" Boss Shen asked dissatisfied.

"You said that the fast food restaurant has been sold out, and a group of people are working hard, and they are very slow, and the number of customers is getting more and more. I am impatient and want to get in a team, but I didn't expect that I was almost beaten out."

"In the end, I found a waiter who I was familiar with. It cost several times higher than usual and finally got a portion from him." Shen Jinxin pointed to the hard-earned lunch box with his finger.

"Damn it, there are even more annoying things. Some of our old customers came to have lunch and saw the bustling fast food restaurant next to them, and they were seduced. This person is cheap. The more difficult it is to buy, the more willing you are to follow the trend. You can get addicted to queuing up."

Boss Shen didn't say anything anymore. He opened the lunch box, took a pair of public chopsticks, picked up a piece of vegetable, put it into his mouth, chewed it gently, as if he was experiencing something.

As soon as the dish was in the mouth, his face changed several times. He closed his eyes and sucked the taste. After a while, he slowly said:

"No wonder..."

"Is it that delicious? Let's try it." Shen Jinxin took a pair of chopsticks, picked up a bite of the dish, and put it in his mouth.

"Mad, it's a big trouble now." Shen Jinxin shouted.

Although he is not very good in character and frivolous in personality, he is really not a good chef when it comes to cooking skills. Otherwise, with Boss Shen's shrewdness, he would not agree to let him take charge of the kitchen.

"Stop yelling, call Lao Chen over to find me after lunch." A heavy feeling flashed in Boss Shen's heart. He had to deal with this matter as the number one matter.

…………

At this time, Master Tang’s fast food restaurant opened a closed sign. There was no way. All the inventory and materials in the store were wiped out, and I couldn’t do it anymore if I wanted to.

Tang Aiguo was standing in the store and said happily to several employees: "Everyone, I'm lucky to be everyone today. I won't say much more, each person will be rewarded with 100 yuan."

"Thank you, boss." The guy who was so tired that he was very happy and shouted loudly. After all, Boss Tang was so generous, it was not common in the past.

"Okay, that's all for today. Everyone, go back and rest early. We will continue fighting tomorrow."

After saying that, the shop's friends left one after another, and the only family left behind in the huge fast food restaurant.

"Dad, aren't you going to do business in the afternoon?" Tang Tianyou asked in confusion.

"I didn't expect that today's business would be so hot. The raw materials that I had prepared for three days were consumed in one morning. Now, even if I go to the vegetable market to purchase, it's probably too late."

"Since we can't receive so many customers and there is no food to sell, we might as well close the door and make a proof. In this way, customers see that we have little inventory, they may inspire their enthusiasm for purchasing. How to say this principle in academic terms seems to be hunger marketing." Tang Aiguodao.

Tang Tianyou nodded, saying that he knew about hunger marketing. The so-called "hunger marketing" refers to the intention of commodity providers to lower production in order to achieve the goal of regulating supply and demand relationships, creating the "illusion" of supply and demand imbalance, maintaining a higher selling price and profit margin of goods, and also achieving the purpose of maintaining the brand image and increasing the added value of products.

I remember that Apple used this trick to make the whole of China more powerful, which not only accelerated Apple's share in the Chinese market, but also made the Apple brand deeply rooted in the hearts of the people. It was such an amazing method!

However, only if the product is good enough and is recognized and accepted by consumers can you afford this trick, otherwise it will just make people laugh.

Thinking of this, Tang Tianyou couldn't help but feel a lot of emotion. The magical artifact of food and salt is really amazing. Now it seems that making his family rich is just an extremely simple thing.

…………

In the sunroom on the second floor of Shenji Ramen Restaurant, a middle-aged man wearing white chef's work clothes, blushed and slightly bald hair was sitting on the sofa, squinting his eyes and tasting the food from Master Tang's fast food restaurant. Boss Shen and Shen Jinxin were staring at the changes in his expression.

"Tsk tsk, OK, it's really delicious." The middle-aged man with a red face stopped tasting and exclaimed repeatedly.

"Old Chen, everyone knows how delicious it is. The key is what you tasted?" Shen Jinxin asked impatiently.

"Yeah." Master Chen thought for a while before saying in confusion: "Although this box of lunch is very delicious, its ingredients seem to be very ordinary. Pork, cabbage, chopped green onions, oil, salt, and even rice are all made of very ordinary ingredients."

"How is this possible? The taste of this box of lunch is fragrant, crispy, delicious and tempting. Can ordinary ingredients make such delicious meals?" Shen Jinxin sneered.

Master Chen shook his head, looked at Shen Jinxin, ignored it, and continued: "Although I don't know how it was made, based on my experience in the industry for more than 30 years, these ingredients are definitely ordinary meals that cannot be more ordinary. There is no doubt about this."

Shen Jinxin wanted to continue saying something, but Shen Tubao glared at him fiercely, and immediately scared him so much that he didn't dare to speak anymore, so he could only sit on the sofa obediently.

"So, Master Chen, how do you think it is made? The taste is so natural, it is as if it is stimulating the most original taste of the ingredients. It is really incredible." Boss Shen sighed.

Master Chen also felt the same way, saying: "If the ingredients are ordinary, then the problem must be the chef. Only chefs who are at the level of chef god can make such delicious meals."

"You mean that Master Tang's cooking skills have reached the level of a chef god, but how is this possible? I have known him for more than ten years, and I still don't know his level? Although he has craftsmanship, he definitely cannot reach this level." Boss Shen shook his head and said inconvincible.

Master Chen pondered for a while and said, "If this is the case, it may be that he accidentally got a secret recipe, a secret recipe that can make the meal delicious!"

Speaking of this, Boss Shen's eyes lit up. He ordered to Shen Jinxin: "Shen Jinxin, immediately investigate what happened to Master Tang's fast food restaurant recently and see what secrets they have hidden. This is very important to us."

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