Chapter 576 Entering the clothing industry(1/2)
He Fan and He Hui have known each other since childhood. Although they have fewer contacts in the past two years, he still knows He Hui's personality very well.
When He Hui's entangled face, He Fan knew that he had something to do, and it must be related to him.
So He Fan couldn't help but frown and asked, "What's wrong with you? Are you having any difficulties?"
Facing He Fan's questioning and looking at He Fan's worried expression, He Hui took a deep breath, then plucked up the courage and said, "Xiaofan, if my wife proposes any investment to you later, you must not take it seriously."
"Investment?" He Fan frowned and asked in confusion: "Do you want to start a business?"
"No!" He Hui shook his head.
Having said this, He Hui simply planned to talk to He Fan.
He explained: "It's my father-in-law's company. The economy has been in a downturn in the past two years and has happened to encounter some problems, which has led to the company's continuous losses in the past two years. So I want to invest in the company and see if I can revitalize the company."
Speaking of this, He Hui said with a wry smile: "But I also understand the situation of that company. Now that I just invest money, it's just a waste of water. I don't want to cheat you."
Now He Fan finally understood why Xu Qianqian was so enthusiastic about him just now, and she wanted to bring him to invest in his relationship.
At the same time, He Fan also thought of the reason why He Hui gradually alienated him.
He immediately said in a deep voice: "I said you didn't contact me because of this, right?"
Hearing this, He Hui scratched his head awkwardly.
Now He Fan can't tell that this is why He Hui did not take the initiative to contact him.
"I said, "As for you, it's just an investment, what's so tangible about such things?" He Fan said helplessly: "Besides, there are losses and profits in investment, but there is no 100% guaranteed profit."
"Tell me about your father-in-law's company first. Maybe I can help you, and I don't have to invest to revitalize the company."
He heard He Fan say this, He Hui thought about it and thought it was quite reasonable, so he finally told the situation of his father-in-law's company.
His father-in-law is named Xu Wenbin. He runs a clothing company and is a veteran in the clothing industry. He has been in this industry for more than 20 years.
Although this clothing company has two sales channels: online and offline, it mainly focuses on offline physical store sales.
At the peak of the Xu family's clothing company, there were more than 260 offline self-operated stores alone, not to mention hundreds of franchise physical stores.
All the clothes sold in these physical stores are produced by a factory under Xu Wenbin's name.
From clothing design to finished products, it is all handled by this factory, and it can be regarded as an independent clothing brand.
However, this brand can only be regarded as a niche brand. Not many people know this brand. It’s okay to sell offline physically, but it’s not that good to sell online platforms.
After all, their clothes are not cheap, and they are just niche brands, so they can't sell them online at all.
Fortunately, they focus on physical stores, so they don’t care much about the sales of online platforms.
But there is no such thing as a smooth business. In recent years, as e-commerce platforms slowly control the market, physical store business has become increasingly difficult to do.
Especially in recent years, all the dealers of Xujia Clothing Hong Qianru have withdrawn, leaving only the self-operated physical stores under Xujia Clothing Company that are still struggling to support them.
Not only do we not have much profit, but sometimes we have to lose a lot.
And last year's situation was even worse!
The incident happened one day two months after Xu Qianqian married He Hui.
The Xu family's clothing factory was burned out by a fire. It not only stores all the finished clothes that their offline physical stores plan to replenish in seasons, but also hundreds of tons of clothing fabrics.
This time, there were heavy losses, and the burned factory buildings and clothes were not a small amount.
In addition, the clothes sold in the store were not replenished for a while, which led to dissatisfaction between new and old customers and the store's revenue was directly reduced a lot.
These situations are combined together, so the Xu family almost declared bankruptcy.
After all, their losses this time have reached hundreds of millions, and they have to repay some of the debts from banks and fabric suppliers. This is simply a disaster.
In the end, He Hui and Xu Qianqian sold some of the properties they owned, and went to He Hui's parents to borrow some money. They raised a total of 30 million yuan to the Xu family, which helped them overcome the difficulties.
However, 30 million is just a drop in the bucket. After all, it costs a lot to rebuild the factory and purchase fabrics, and the material costs of the fabrics have to be repaid.
After this incident, the business of the Xu family's clothing company has plummeted. Now it can only be said that it is struggling to support it, and it may be declared bankrupt again at any time.
So Xu Qianqian then put her idea on He Fan. After all, if there is a large amount of money injected, the situation of their clothing company will be greatly alleviated, and maybe it can be revitalized.
After He Hui finished speaking these things, he sat quietly aside and remained silent.
Now he only has these two houses left in his name. The rest of the houses, including the real estate shops his wife Xu Qianqian dowry, were sold and lent to his father-in-law, and he owed his parents 10 million.
Two months have passed, and now his father-in-law's company is getting worse and worse, and he may declare bankruptcy again at any time.
Once the company goes bankrupt, the money he borrows is destined to be wasted.
So in this case, He Hui did not plan to bring He Fan over to invest.
After all, if He Fan invests in this situation, he will have to invest at least tens of millions of dollars.
It would be fine if the company could be revitalized. If it could not be revitalized, He Fan's tens of millions would also have to be wasted.
If this really happens, He Hui will have no shame to see He Fan from now on.
He Fan naturally understood He Hui’s concerns, but these tens of millions were not a lot for him!
He patted He Hui on the shoulder, and He Fan smiled and said, "Okay, what's the point of confusing about this kind of thing? I'll find a way to do this, so don't worry!"
He Hui frowned immediately when he heard this: "What else can I do?"
"There are many ways!" He Fan smiled and said, "Now online sales are a big trend, just let your father-in-law transform and directly transfer to online platform sales."
He Hui shook his head: "They haven't tried online sales, but the sales situation is so bleak."
"This may be because the operation is not up to date. As long as the operation is good, I don't think there is anything that cannot be sold." He Fan smiled.
After all, there are many cases of this kind on the Internet, and many products are not of quality at the beginning, or no one will pay attention to them in normal times.
But after effective operation, the sales results will be directly exaggerated, and things worth one yuan may be sold for hundreds of yuan...
He Fan also showed him several cases for He Hui, and finally He Hui nodded half-believingly.
At this time, Xu Qianqian and Jiang Qiuying also prepared food and food, and called on He Fan to go to the restaurant for dinner.
He Fan stood up first and smiled at He Hui and said, "Let's go, let's go to have a meal first!"
He Hui nodded, knowing that this matter was too urgent, so he followed He Fan and walked towards the restaurant.
I have to say that Xu Qianqian is quite virtuous, and the food she prepared is still quite decent, and she is not inferior to those hotels at all.
When He Fan and He Hui got into the seat, Xu Qianqian smiled at He Fan and said, "It's all home-cooked dishes, I hope Mr. He won't dislike him."
"Sister-in-law, don't say that. He Hui and I often ate a bowl of rice when we were young." He Fan said and continued, "And don't call me Mr. He. If you think I am a friend, just call me Xiaofan or He Fan like He Hui."
Xu Qianqian smiled and nodded, feeling embarrassed to call He Fan's name directly.
When she thought, it would be easier to call Mr. He.
Seeing this, He Fan had no choice but to know that the other party could not change it at once, so he could not force the other party to change his words.
At this time, He Hui suddenly asked, "Xiaofan, do you want to drink white or red?"
"Just drink some red ones." He Fan replied.
"Okay!" He Hui nodded, took out a bottle of red wine from the wine cabinet next to him, and said with a smile: "My wine is not as good as yours, don't dislike it!"
"If you say that, I will leave!" He Fan pretended to be angry.
"Haha, my fault, my fault, I will punish myself later!"
After some cups and drinking a bottle of red wine with He Fan and He Hui, the atmosphere became more and more harmonious. During this period, several people were talking and laughing.
Seeing this, Xu Qianqian also planned to take this opportunity to talk about investment with He Fan.
However, just as Xu Qianqian was about to speak, He Hui realized what his wife was going to say.
Before Xu Qianqian could speak out, He Hui took the initiative to say it: "Qianqian, I have already told Xiaofan about it."
Xu Qianqian was stunned and looked at He Hui with surprise.
You should know that during this period, she has mentioned this matter a lot to He Hui, but He Hui has rejected it.
Unexpectedly, before she could say it out loud today, He Hui took the initiative to propose it to He Fan first.
Thinking of this, she suddenly looked at He Fan with some nervousness, not knowing whether He Fan would agree to invest!
Facing Xu Qianqian's gaze, He Fan immediately smiled and said, "My brother and sister, Xiaohui has told me everything. I will give you two solutions at the moment!"
While eating and drinking just now, He Fan also came up with two solutions in his mind.
"First, I invest in your clothing company, but I have to account for at least 80% of the shares. As long as I make the decision, the company's management rights will still put your family in charge!"
"Second, if I directly acquire your company, the price will definitely be higher than the market."
After saying that, He Fan sat quietly and waited for Xu Qianqian to make a decision.
Xu Qianqian really needs to be digested, after all, the two solutions proposed by He Fan really touched her.
He Hui, who was standing beside him, didn't say anything. After all, this was always the Xu family's business, and he didn't want to interfere.
But if he had to choose by himself, he would definitely choose the first one.
After all, according to the first plan, the Xu family can still own 20% of the garment company in the future.
Moreover, this 20% stake is different from the past. With He Fan as his backer, he can probably make money even if he lies down.
To be continued...