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550 666

At this moment, the hao123 website navigation can only be promoted through the word of mouth of users.

But Lu Ze is different. With the super killer of Internet cafe management software, the navigation website can be installed on the computers of most Internet cafes across the country soon.

Since the start of the investment promotion of [Oriental outlets] after the New Year, more than 2,000 stores have been opened nationwide in a few months.

In a store opening model like Internet cafes that has little technical content, local bosses are very efficient.

Moreover, the investment promotion meetings for Internet cafes will be held again every month, and more and more bosses joining [Oriental outlets] will be added.

It is expected that in another two or three months, the number of stores of [Oriental Branches] will expand to 5,000.

The speed of store expansion is already at its limit. In order to improve competitiveness, [Oriental outlets] adopt the large-scale store model.

Those small Internet cafes with twenty or thirty units are disdainful to do it.

Therefore, the requirements for opening stores for franchisees will naturally be relatively high. If the store size requirements are really relaxed and there is no limit on size, it may be possible that by the end of the year, it is possible that more than 10,000 companies will be exceeded.

But that is impossible. Lu Ze cannot allow the store size of [Oriental outlets] to be too small, which will have an impact on the overall brand.

However, the current growth rate of Internet cafes is enough.

Internet cafe management software version 2.0 has been installed and used in all stores of [Oriental outlets].

The software name is "Secretary" and it is currently running in various Internet cafes.

The bosses said it was convenient. Just hire an Internet administrator and two customer service ladies to do the Internet cafe business, just check the accounts every week.

[Changxing Marketing] market personnel are currently in addition to the investment and franchise work, and will continue to expand the market. Among them, promoting the Internet cafe management software "Search Network" is also one of the daily tasks.

According to the data feedback from [Changxing Marketing], in addition to more than 2,000 [Oriental outlets] Internet cafe stores, more than 10,000 Internet cafes have begun to use the "Outline Connect" version 1.0.

The market share of "OpenDiantong" has reached nearly 30%.

As the beginning of the millennium, Internet cafes have also ushered in a period of great development. Currently, there are more than 40,000 Internet cafes in China.

Of course, these more than 40,000 Internet cafes also include many small Internet cafes and black Internet cafes.

In the next two years, the number of Internet cafes will continue to rise rapidly. By 2002, it will directly exceed 40,000 to 110,000, which will increase by nearly three times.

If it weren't for the domestic rectification of Internet cafes in 2002, more than half of the small and black Internet cafes were closed, the number of Internet cafes would have skyrocketed at an exaggerated rate.

By 2004, the competent authorities had completely suspended the approval of the new Internet cafe. It was not until 2010 that Internet cafes were re-released.

Therefore, since 2002, the number of domestic Internet cafes has remained at around 110,000-120,000.

Although the total number has not changed much, the scale and hardware conditions of Internet cafes are getting better and better.

Countless people who have not made money have withdrawn from this industry, and countless rich people have flocked to this industry.

The Internet cafe industry is an extremely abnormal industry. From a blue ocean to a red eye, everyone has no money to make money, and it took only a few years.

It has to be said that Internet cafes have made great contributions to the popularization of the Internet in my country.

It is only 2000. The number of real netizens in China is estimated to have just exceeded 10 million, but it will grow exponentially in the next few years.

So the next few years will be a critical period for competition among major Internet companies.

Lu Ze deployed Internet cafe management software to seize the traffic entrance. At the source of the Internet, users are intercepted.

All [Oriental outlets] stores naturally have "Outline Connect" 2.0 installed.

For those other Internet cafes, currently [Changxing Marketing] promotes them the free version of "Outlines" 1.0.

Free is the most expensive. When they use it and taste the sweetness, they will promote the 2.0 version of "Outline Pass" that needs to be billed according to the number of computers in the Internet cafe.

Although it is the 1.0 version of "Online Connect", it still has basic functions.

This includes the function of setting the homepage to a custom website. This custom website is the navigation website that Lu Ze intends to launch - "666 Website Navigation".

The URL of "666 Website Navigation" is .666..

Similar to hao123, using simple numbers to make the website name can make users easily remember it and not be unable to remember it next time they use it.

Like NetEase's website 163, e-commerce website 8848, mini-game website 4399.

Compared with the domain name ".hao123." of hao123, the ".666." registered domain name Lu Ze has no characters in the middle. It is not only easier to remember, but also more convenient to enter.

This domain name was bought by Lu Ze for $20,000 or 30,000 US dollars.

Fortunately, the mainstream concepts in the IT industry now believe that this pure digital domain name is not valuable, so it can only be cheap. Otherwise, it would be impossible to get hundreds of thousands of dollars each.

Don’t underestimate the gap between these English characters. When users are surfing the Internet, they will definitely give priority to URLs with fewer characters to enter.

With the same two URL navigation stations in front of you, the user is definitely willing to enter a shorter ".666." instead of ".hao123."

Because laziness is a common feature of human beings, the same is true for memory and usage habits.

Therefore, the browser homepage of more than 10,000 Internet cafes, including [Oriental outlets], has become "666 URL Navigation".

The KPI formulated by Lu Ze for [Changxing Marketing] will cover more than 20,000 Internet cafes by the end of this year. Together with five or six thousand [Oriental outlets] stores, the market share of "Offline" will exceed 50%.

Lu Ze’s final expectation is that the market share of “Office” must exceed 80%.

That is to say, after 2002, at least more than 80,000 Internet cafes in China will use "Outline Connect" 2.0.

To put it further, most of these more than 80,000 Internet cafes use the 3.0 version of "Outline Connect".

Of course, if the market share is higher, even to 90%, Lu Ze would not think it would be too much.

He was even considering that when the "Outline Connect" covers a wide enough coverage, he could convince retail Internet cafe owners to return the Internet cafe signs and all of them were hanged with the [Oriental Internet] signs.

In this way, "Online Connect" can connect all Internet cafes and share member data.

Netizens recharge in one store and can access the Internet at will at all [Oriental outlets] stores across the country.

This is not impossible. At least some Internet cafe owners are willing to try it.

Just like Ji Qi, the four gentlemen of Ctrip, came out to start a business. He started his home Inn and Hanting Hotel, and integrated many small hotels, including home Inn and Hanting brands.

[Oriental outlets], "Outline connection", and "666 website navigation" combination, Lu Ze will control the largest traffic entrance.

By then, more than 80% of the traffic of netizens will be distributed according to Lu Ze's will.

So the beginning of all this will start with the promotion of "666 Website Navigation".

Zhou Yanbin still couldn't understand Lu Ze's intention to promote "666 website navigation" at this moment, he was just instinctively executing the command.

He opened the page of "666 Website Navigation" and showed it to Lu Ze again.

After reading it, Lu Ze said, "When the [Geek+] website is ready, remember to add the URL as well.

In the IT computer website classification industry, [Geek+] must be ranked first.

What are the Pacific Computer Network and Zhongguancun Online, all of them are leaning back."

"Don't worry, boss, can I still not understand this?" Zhou Yanbin responded cleverly.

Lu Ze ordered again: "Okay, wait until the [Geek+] website is ready, it will be when it will be launched with "666 Website Navigation".

"I'm right, the website of [Geek+] is not simple, and it can be done in just a month." Zhou Yanbin set up a flag again.
Chapter completed!
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