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Chapter 1538 takes root and sprouts

Hao Jun opened his mouth wide, yawned, and looked at Xi Guanghui who was performing passionately in front of him. It was a pity that this guy didn't go to be an orator. He had no knowledge and was very eloquent. He probably could fool people, otherwise, it would be a promising choice.

This is a very solemn meeting held in the conference room of Xinlei Group headquarters in Xingcheng. Xinda Advertising will preach their advertising concepts and preliminary design plans to a group of senior executives and specific persons in charge of Xinlei, rather than being as hasty as Zhu Dehua had just taken a brief look at it before.

As for why he is here? This is naturally brought by Dongfang Jing, who was excited to hear it around him.

Hao Jun drooped his eyelids habitually, and he couldn't help but start to think a little bit in his heart. Why did he get busier even though it was clearly the time when the TV series was stopped? He just escaped from Teacher Wu Xiao's "passionate" gaze and was running away because of the guy around him!

Of course, he was just complaining in his heart and had no place to make sense. This was the way he paved for himself, and even with tears in his eyes, he had to go on.

Haha, this statement is heavy.

He and Dongfang Jing were just sitting in the corner. As irrelevant people who were not in the plan, Xinlei Group did not pay much attention, even if they knew that these two might star in their company's latest huge investment advertisement.

Dongfang Jing did not show off his unexplained relationship with Zhu Dehua, or his possible deep background to achieve the privilege of being treated differently. At least in his heart, all this was a "secret" for Hao Jun.

Sitting at the end of both sides of the conference table, it is said that the main staff of the Planning Department and Propaganda Department of Xinlei Group, each wearing suits and ties, with a serious face. Listening to Xi Guanghui's talk, he would occasionally take a pen to record it on the notepad in front of him.

Zhu Dehua sat on the main seat of the conference table and had slid the chair to the side. He turned his body sideways and listened carefully to Xi Guanghui's speech. It can be seen that the boss was also very serious.

Naturally, the people under their command dare not neglect anything.

The atmosphere at the scene was very serious and formal.

Hao Jun couldn't help but compare Xinlei Group and Longteng Group. Some gaps are reflected in small matters, but it is also obvious. It is also two private group companies. It is not unreasonable that Xinlei Group can defeat Longteng Group and still maintain strong competitiveness under the leadership of Zhu Dehua.

At least, when Hao Jun participated in the internal meetings of Longteng Group many times, he did not see this serious and solemn atmosphere, but more of a loose and lack of vitality.

Fortunately, this situation is gradually changing.

Hao Jun's eyes fell on Liu Qinyan and Director Wu who were sitting not far away while Zhu Dehua was attacking. It seemed as if Hao Jun's gaze was sensed. Liu Qinyan and Director Wu actually looked up and nodded slightly at him.

"Why are you two nodding at me? I'm an irrelevant person!" Hao Jun shouted in his heart, lowered his head and continued to doze off. The two of them had a good mentality. After all, Dongfang Jing, the guy who played the lead, stole their limelight, and might even have a future.

Liu Qinyan and Director Wu did not understand Hao Jun’s thoughts, but at this moment they looked at each other and turned their heads to look at Xi Guanghui. They both pursed their lips at the same time, and a certain resolute look flashed on their faces.

Xi Guanghui spitted everywhere, just like he was in Xinda's conference room, and this small-scale attention made him as excited as if he was given a stimulant.

But the advertising plan he submitted was not satisfactory. In the eyes of professionals of Xinlei Group, there are no new selling points. You should know that this time the advertising is very different from the previous advertising of Xinlei Group.

The cost of Xinlei Group spending on advertising space alone has reached 50 million, so naturally it will not be reluctant to spend money on advertising plans, and the requirements for advertising are also strive for excellence. Otherwise, many key figures in the company's senior management, publicity department and planning department will not gather in this office to listen to the plan of a small company.

Xi Guanghui talked for half an hour before he stopped.

Zhu Dehua's face was calm, and he could not see his inner attitude and intention. After seeing Xi Guanghui say this, he just turned the chair and looked at his capable subordinates, and said seriously: "Okay, Xinda's advertising plan has been initially explained. You can talk about your opinions on this, or you can raise any questions, ask Xiao Xi, and let him answer them in detail!"

After hearing this, Hao Jun's heart moved secretly. As he guessed in his heart, Zhu Dehua's advertisement was not as casual and distinctive as he showed before. Even if Dongfang Jing had face, this face would not be worth as much as 50 million.

Hao Jun turned his head and looked at Dongfang Jing, thinking: This guy takes himself too seriously! Is it necessary to run over in such an occasion?

As soon as Zhu Dehua finished speaking, a whispering sound came from the conference room. A middle-aged man in his forties stood up first. Seeing that he was sitting close to Zhu Dehua, he thought he was one of the core figures of Xinlei Group.

"Mr. Zhu, then I'll talk about my opinion first!"

Zhu Dehua placed the chair straight, put his hands on the table, and looked like he listened carefully, "Tell me!"

At this time, he began to show his style as the helm of Xinlei Group.

"I think the advertising this time should be distinguished from the previous advertising style of our group. The main purpose is to increase the attractiveness and selling points of new products, but at the same time, it also needs to increase the popularity of our group company to a certain extent..."

"Oh, what do you mean?" As soon as Zhu Dehua talked about the popularity of the group company, he became interested in it.

"Mr. Zhu, the new series of products is our main product for the next year. I think it can closely link the characteristics of the new products with the group culture and show the company's elements in multiple directions. Xinda Advertising Company's plan is too focused on the product itself, and the selling points are not clear enough. Mr. Xi, I believe that he hasn't tried our new products yet, right?"

This was a bit rude. Xi Guanghui was stunned. Of course, he had never tasted the new series of drinks from Xinlei Group, and even this advertising plan was not planned and designed by him. He just stole the labor results of Xinda Advertising Company.

He didn't know how to respond to the person in front of him for a moment.

Before he could answer, someone stood up, "Mr. Zhu, I do not agree with Minister An's point of view. The name of the new series of products is "Xinlei", so there is no such thing as removing the product from the company. I think the primary point of advertising is to focus on promoting product characteristics and attracting customers. When the product sales increase, our group will certainly be known to more people! However, for this advertisement's interpretation of our company's products, Minister An's views are consistent, and the characteristics of our new series of products have not been discovered, and the advertising slogans lack sufficient novelty!"

Next, some people continued to express their opinions on the advertising plan introduced by Xi Guanghui. The majority of people criticized the majority, while the relatively few people supported it.

Some people also pointed out that in the specific shooting plan of the advertisement, the use of characters too much, and the design that defines the theme as pure first love is also put before the horse, which will conceal the characteristics of the product itself.

Zhu Dehua raised his eyebrows and smiled: "It seems that everyone has high requirements for advertisements this time. Very good. Mr. Xi, what do you think of these opinions?" He still did not express his opinions.
Chapter completed!
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