Chapter 282 17 minutes
Although domestic and foreign manufacturers have known from the previously announced spare parts that the mobile phones launched by Long Totem will be very powerful, when they face Chengying and Tai'a mobile phones, they still feel a rush of pressure.
Faced with such a powerful Chengying, the sharpness of his sharpness has begun to be reflected.
Zhang Weixin looked at Cook with a smile and ran away. Soon, the other seven lucky spectators also left the press conference stand with their own prototypes. He turned around and said to everyone present:
"Chengying and Tai'a's successful R&D are not only the efforts of Long Totem Company, but also the full support of the head office, and the strong help of all partners."
The audience suddenly received thunderous applause, especially the manufacturers involved in the research and development and a number of partners in the supply chain, were so excited that their hands were red.
Such a powerful Chengying and Tai'a mobile phone sales in the domestic market will definitely not be much worse.
"I believe everyone wants to know the retail price of Chengying and Tai'a. Now let me reveal this answer to you."
Suddenly, all the participants pricked up their ears.
Especially the delegations of Apple, Samsung, Nokia, Liangxiang, BlackBerry, Sony Ericsson and other companies that have mobile phone business have even more serious expressions.
Cook, who had just walked around the bathroom, didn't bother back to his seat, but stopped and stared at Zhang Weixin under the big screen.
"In order to give back to the support of the people across the country, Chengying mobile phone retail price is set at 2,186 yuan. Registered users of Chaoxin or Time Blog will receive a 20% discount with their registration number."
"Tai'a mobile phone retail price is 3,199 yuan, Chaoxin and Time Blog users also enjoy a 20% discount."
The translator on the side of Cook hurriedly translated the price, from the recent appreciation of Huayuan, the current exchange rate of Miyuan to Huayuan is about 1:6.2.
In other words, Chengying's mobile phone only costs more than 300 meters, while Tai'a's mobile phone only costs more than 500 meters. Even if taxes are added, its competitiveness is still very strong.
It may cause a fatal blow to Apple's sales in China.
"Oh no, this price..." Cook patted his forehead. The price of Apple 4, which was released in June last year, was 4,999 Chinese yuan.
The performance of Chengying, which surpasses Apple 4's sales price, is only 2186, and the more powerful one is only 3199.
What's more, there are huge discounts, and the cost-effectiveness directly kills Apple. Other mobile phone manufacturers will probably be directly defeated.
Zhang Weixin smiled and said: "Technological innovation requires profits and also needs to serve the general public. The prices of Chengying and Taia are to make friends with everyone so that more friends can use their smartphones."
Then he announced that Chaoxin, Time Blog, and Long Totem official website, and simultaneously launched online ordering.
As the live broadcast screen was uploaded simultaneously to the homepage of Time Blog, it immediately caused a huge response, and many netizens rushed into the three ordering websites.
Currently, Chengying mobile phones and Taia mobile phones have stocked 850,000 and 320,000 units online, and offline physical stores have stocked 500,000 and 200,000 units.
Long Totem's mobile phone store is in the Beautiful Time Mall of Time Information. It is not only a national chain sales store, but also a national chain repair point.
Among the first batch of netizens who rushed into the website, many were scalpers with a keen sense of smell, but they were quickly stumped.
Because there are restrictions on the sales of Dragon Totem, you can only buy one mobile phone for each super signal or ID number. After purchase, the mobile phone will be tied to the purchaser's ID number by Dragon Totem.
If you want to sell your mobile phone, you can only go to the physical store of Long Totem to flash the phone. Moreover, for each user, the number of times you change it every year is limited to 3 times, which directly stuck the scalper's wool.
Even with such strict restrictions, all the first batch of online mobile phones were sold out in less than 20 minutes.
Many of the buyers are employees of the Suiren Group. They not only have discounts on Chaoxin and Time Blog, but also have employee discounts, which can generally reach a 30% discount.
At the press conference, Zhang Weixin received a reminder from the backstage staff through his headphones and immediately showed joy.
"Everyone, the first batch of 1.17 million mobile phones sold online have been sold out after 17 minutes of sales."
"Damn..."
"Is this too fierce?"
"The discount is so strong, who won't grab it?"
"I just took the opportunity to grab one."
Someone opened his laptop and logged into the homepage of Long Totem's official website. The sales window above did show: [This product is sold out]
All 1.17 million mobile phones were sold in 17 minutes. Even though the discount was very strong, the average selling price of each mobile phone was only about 1,734 yuan, and the total sales still reached 100 million yuan.
The cost of mobile phone parts and processing only accounts for about 600 to 800 yuan, while the additional intellectual property cost is about 400 to 500 yuan.
After deducting sales expenses and taxes, even at the current price, Long Totem can still have a net profit of about 400 yuan on each mobile phone.
This is also one of the huge advantages of the entire industrial chain. There is no need to worry about sudden price increases in foreign spare parts or stumbling around.
Zhang Weixin said excitedly: "In order to allow more friends to experience the new mobile phones, our company decided to open the pre-sale 1.5 million mobile phones."
1.5 million mobile phones are the maximum output of the two mobile phone assembly factories of Long Totem in one month.
Soon, the official website of Long Totem, Chaoxin, and Time Blog will open the pre-sale window prepared in advance.
When Huang Xiuyuan told them to prepare a pre-sale window before, Zhang Weixin and the others were still a little doubtful whether they could sell millions of mobile phones in a short period of time.
However, the reality proves that Huang Xiuyuan's preparation is not wrong at all. Zhang Weixin underestimated the enthusiasm of the domestic people and the huge employees of the Suiren Group itself. As one of the top high-income groups in the country, coupled with the explosive economic growth in recent years, the public generally has a large amount of savings. The consumer electronics market is definitely more consumer-powered than Huang Xiuyuan's memory in 2011.
Inside the box zero.
Huawei and ZTE, which have mobile phone business, naturally became jealous. When cooperating with the development of a new semiconductor system, each company signed a memorandum of cooperation, that is, before 2018, each company will not be allowed to cut off the supply of spare parts for any reason.
Therefore, Huawei and ZTE can also purchase Long Totem's screen, CPU and flash memory.
In fact, with the completion of joint GPU research and development, various cooperative companies have also taken the opportunity to accumulate some design experience. For example, Huawei has recently begun to launch a project for Kirin CPU chips, and ZTE is also promoting its own CPUs.
Datang, which gave up holding SMIC, has poached a large number of confidants from SMIC and formed Datang Semiconductor. They have set their sights on chip foundry and GPU chips.
In the segmented market of the chip industry, domestic semiconductor companies have begun to look for their own products and professional positioning to promote the comprehensive rise of China Semiconductor.
The first battle of Dragon Totem Mobile won, enhancing the confidence of many partners.
They can already foresee that the changes in the domestic mobile phone market will start with Dragon Totem mobile phones.
The decline of feature phone manufacturers such as Nokia, Sony Ericsson, and Black Plum has become a foregone conclusion; the next market is the fierce battle between Fuxi, Apple and Android.
Chapter completed!