The sun always rises later on the west coast than on the east coast. Early in the morning, when it was still dark, Lyman and George took a taxi and went out.

Last night, Paramount Pictures sent a notice, saying that it was reporting the situation during the screening of some films.

Its nature is equivalent to a regular meeting, which facilitates communication between the two parties and makes appropriate adjustments.

The two of them walked into the conference room of Paramount Pictures one after another. Lehman took a look and found that there were not many people.

In addition to the two people who were slightly familiar when signing the distribution contract, there are also three unknown people. Judging from the seats at the conference table, their positions within Paramount are not very high or chief.

It's empty.

After exchanging polite words and greetings with these people, Lyman sat down next to George, waiting for the meeting to begin.

"Mr. Sloak has something to do." Someone from Paramount Pictures said softly, "I won't be here for a while."

Lyman nodded slightly.

"Three Idiots in Bollywood" is just one of the operating projects of Paramount Pictures. It is not the kind that accounts for the majority of the revenue. It is "someone else's child". It is impossible for the senior figures of the other company to devote all their time to it.

and focus on this.

Lyman and George both understood this truth, so they sat in their seats and waited with peace of mind.

Judging from the active invitation to hold a meeting, today is likely to be a regular meeting due to the good performance of the film after its release.

Just as Lyman was thinking wildly, Tony Slok walked in. He saw that the representatives of Europa Pictures were already present, and while walking towards the top of the conference table, he smiled and nodded at Lyman and George.

"This is the head of the distribution department of Paramount Pictures." George turned his head, guessing that Lyman didn't know the other party's identity, and explained softly.

"Um."

At this time, another person hurriedly walked into the conference room. He apologized slightly, saying that he had been delayed for something, and then sat down next to Tony Slock, the director of the distribution department.

The meeting started.

The topic of the discussion was naturally the movie "3 Idiots" which had just started screening not long ago. After chatting about some insignificant scenes and Rory's chatter, Tony Sloak turned the topic to the past few days of the movie.

The market data obtained is analyzed here.

"After a day of screenings yesterday, "Three Idiots" took in a box office of about US$101,300 on 21 screens in 21 theaters, and the single-theater gross in a single day reached US$4,820!"

The executive of Paramount Pictures was obviously in a good mood, and his voice was particularly clear, "More importantly, the data reported by the audience in the theater yesterday showed that the praise rate for the film was as high as over 90%.

The satisfaction rate is also 87%, and there are very few viewers who criticize the film negatively."

"Next, I'll ask Charles from the marketing department to provide you with specific data analysis."

As soon as Tony Slok finished speaking, the person who entered the venue last stood up.

"This is a report document that we commissioned the company to investigate yesterday about where the target audience learned about the movie and came to buy tickets. The data included above shows that: people who came to watch the movie in the morning learned about "Three Idiots in Bollywood"

There are four main channels, one is print media soft articles and newspaper information, which account for about one-third; the other is TV advertisements and plaza trailers in Los Angeles, which account for about one-third; the third is its own products from St.

Dance knows less than one-third of the information from online channels; the fourth is the least motivated by coming to the theater and seeing the poster."

"In the afternoon and evening, a group of viewers quickly became the largest group from a small and almost negligible proportion. After hearing other people talk about this movie, they were influenced to come to the theater to buy tickets.

The crowd watching!”

"In other words, not only did the audience give the film a very high praise rate, but the conversion channel market target group's revenue ratio is also very high. My summary is complete."

It wasn't until Charles sat down that the confused Lyman came back to his senses and realized what he was talking about.

It seems that viewers who have watched "Three Idiots" are very willing to share this movie that they think is very good with others, thus unknowingly becoming the most important way to promote the movie.

Is this Amway, the power of tap water?

What a mouthful!

Everyone in the conference room looked at Lehmann. Although the film is still far away from generating profits, it has undoubtedly made a good start. His ability as a director has undoubtedly been recognized by everyone.

With these data as support, Paramount Pictures is more optimistic about the prospects of "3 Idiots in Bollywood".

Tony Slok continued: "Last night, I applied to the company, and the company approved it early in the morning. Our promotional expenses for the film will be increased by another $500,000."

Having said this, he turned to look at the person at Charles's starting position, "Bob, immediately notify the printing plant to start developing copies. I request that the number of screenings be increased to 200 theaters early tomorrow morning."

The man nodded, "I'll make arrangements right away."

Lehmann understood the meaning of this sentence and also knew that Paramount Pictures actually prepared not many copies before the screening. They were originally thinking of a small-scale and long-term screening plan, unlike Europa Pictures in other countries.

The layout of the place was generous from the beginning.

France opened with 1,500 theaters.

But there is no way. Paramount Pictures has its own ideas, and they have also bought the regional distribution rights. They still have the final say on how it operates.

Fortunately, profit is really confusing!

Now, even the copies have been prepared. It seems that it is very safe to expand the screening.

If you think about it, Lehmann can actually understand Paramount Pictures' caution.

Before it has been tested by the market, rashly investing large-scale publicity funds is really a big risk.

Moreover, their idea is to win awards, so they must learn to control the reviews. Once they blindly expand the screening, more viewers will not buy it, and the reputation will decline. Then the plan to achieve "both fame and fortune" for the film is naturally nonsense.

talk.

This circle is so practical. Before seeing real-time market feedback, no matter how famous you are or how awesome your works are, you cannot invest huge resources in operations. Is that possible if you want these profit-seeking businessmen to find their conscience?

In a company meeting like this, Lyman, a non-Paramount Pictures member, had no say at all. Even George basically listened and rarely spoke.

Tony Sloak seems to have a gentle, polite and polite work style, but in fact he has a great desire for power and a strong desire for control. He completely dominated the topic of this meeting. Most of the time, he was the one giving orders to others.

Listening.

"Charles..." Tony Slok looked over, "Contact the local media in Boston. We are going to expand the screening there and communicate in advance to build momentum for the film. Don't forget it."

"I understand." Charles said as briefly as possible: "I will contact you later."

"Adams, keep in touch with the theater chain at all times. Try to arrange the location of the theater in Boston to an area with a large flow of people."

"I try my best."

"It's not about trying your best, but you must do it, understand?"

Hearing this, Adams hesitated, but still nodded vigorously.

One task after another was assigned by Tony Slok, and it seemed to be only orderly despite the complexity.

At the end of the meeting, he finally remembered the position of Europa Pictures and asked in a routine manner: "You two, do you have anything to add?"

"No." George said, and Lyman nodded in confirmation of the answer.

"Well, that's it for today." Tony Slok stood up first and said, "The meeting is over."

Others walked outside one after another, and when Lyman was about to leave, Tony Slok came over.

"Director Lehmann."

He stood opposite Lyman and reached out his hand.

Lyman smiled and held his hand, "Mr. Slock."

"Call me Tony." He let go of his hand politely, as if he was conveying his kindness by calling him.

"Tony."

The two looked at each other and laughed at the same time, but their thoughts were different.

Tony Sloak attaches great importance to him, no doubt because "3 Idiots" showed sufficient market potential, and his previous film "Buried Alive" also made a lot of profits for Paramount Pictures

, of course, not as many as Europa Pictures.

Lyman knew this, and he probably had the idea of ​​​​wanting to win over him.

But even so, he will not be dazzled by the sudden good attitude of the other party. Among other things, Europa Pictures has always treated him well, so there is no need to rashly change jobs. What's more, you are doing it in front of George

, do you think people are blind when you do this thing? Or is it intentional?

He didn't understand, but he still treated Snake Committee politely.

"You don't see many directors as young as you." Tony Sloak said, reaching out and patting Lyman on the shoulder, "Especially one with such talent."

Lyman said modestly: "I just have better luck."

"When I'm done with this, I'll buy you a drink." Tony Slok said sincerely.

Of course, Lehmann would not agree to this. "Okay, I hope it will be a celebratory drink after the success of the movie."

The two people laughed again.

...

and George left Paramount Pictures headquarters and returned to the hotel.

Lyman became idle again. In addition to conceiving the plot and story design of the next new movie, most of the time, he paid close attention to the latest market trends of "Three Idiots in Bollywood" through George's news channels.
Chapter completed!