Chapter 984 The crisis is lifted
After Paramount released "Shrek 4" did not achieve the box office as it should have, their publicity offensive changed and played the emotional card. On Tuesday after the first week, Paramount told the entertainment reporters that the Shrek series would not be filmed again, and their story was over.
As soon as such a argument came out, many viewers sighed. After all, this series is also a beautiful passage in the memories of many viewers, which suppressed the decline of the continued decline. However, in the end, there is too much negative feedback, and it is still unlikely to make a big blow. This is not something that can be changed by the public opinion offensive.
Of course, the most sensational thing in Hollywood at the end of May is actually not the end of the Shrek series. One day on May 19, Fox suddenly reached an agreement with Disney to announce the official takeover of the third part of Disney's "Narnia Legend" series. The director's candidate is still Michael Eput, who was selected by Disney before.
So, who is director Apt? Can Disney and Fox pay attention to it one after another?
Hey, when it comes to this person, it is amazing, and it has a very famous reputation in the circle. First of all, this person once served as the chairman of the American Directors' Union, but he is a British director and a top student in the law department of Cambridge University. When he first entered Hollywood, he became famous in the film critics for "The Daughter of a Miner", and was praised as a proposition like Andersen's "Red Dance Shoes". He was filled with sadness in the brightness, and his heart was strong. He won the Oscar nomination for Best Picture in the same class. Then in 1988, he was nominated for "Eighteen Years of the Mist Forest" and finally won the Best Actress Award.
In other words, when he was invited out of the mountain this time, Disney originally thought that director Apt could use his rigorous structure - perhaps born in the law department, and this work has a good control over the narrative structure of the criticized narrative and climax imbalance in the previous film.
But why did Disney make so much effort and finally give it to Fox?
It's very simple to say.
Wasn't the screening of "Caspian Prince" not meeting expectations in 2008, the return rate was not high, and even the negative reviews from many parties were almost lost? Because it could not bear the destruction of the good situation, Disney fired the director of the work Andrew Adamson in anger, and in the subsequent share of the money, he had an argument with the external producer Walton.
Of course, the global market of the film is sluggish and it’s nothing to get angry. Disney’s production plan decided to reduce costs and start the filming of the third part, and asked Michael Eput to serve as the director of the new work. However, in the middle of the preparation, it was already unpredictable and the disastrous defeat of "Ink Heart" also reminded that the magical themes gradually became less popular.
Therefore, after discussing the possibility of a film being sold many times, Disney executives still felt that the market was unknown and the risk was too high, so they finally decided to withdraw from the film's investment.
Somehow, when Fox executives who had not made any big moves for a long time heard the news, they felt that Disney was too cowardly. Magical themes must have a market, but they only need some quality and high visual effect control - Fox is confident. After all, Wolverine, who eat visual effect action scenes, sell well, but they have no suitable theme projects for their team to play. So, they felt that the opportunity had come, so they hurried to Disney to discuss the investment.
As everyone knows, Fox paid a part of the price, and Disney can also rely on Fox's funds to increase the popularity and IP breadth of the series. The two sides hit it off, and Disney transferred the production rights of the series to Fox for them to produce and release.
At this press conference, compared to the movie fans' attention, the starring role is retained, the new director has been scheduled to wait for the filming team and cast lineup, media reporters are interested in a character who appeared at the conference, that is, Rupert Murdoch, the head of Fox, who did not appear in public for a while.
Yes, something strange is that since the eavesdropping door fermented, Murdoch almost hid himself, but now it is much more open and honest.
But soon, everyone also discovered that the politicians in the UK did not continue to focus on this topic, and even no longer advocated the "stupid" of News Corp. that controlled too many public opinion media.
Look, this world is so magical. Such a fuse that can destroy a behemoth is not only a loss to News Group, but also a slowdown in the development of its established layout. It has been low profile for a while, as if nothing has happened.
No one knows what action Murdoch took to overcoming this matter, but everyone knows that Fox also survived and the crisis was lifted.
For a time, Fox continued to move in the production field. In addition to taking over the banner of "Legend of Narnia", it also ensured that the sequel to "Wolverine" had been put on the agenda, constantly showing its own strength and enthusiasm to compete with Paramount, who had the first performance for the final championship.
In comparison, Warner doesn't seem like that.
This year they are still a little confused, and it seems that they personally confirm the Hollywood theory of vicious circles, that is, one studio goes downhill when it rises.
Paramount's performance rise seemed to have sucked away Warner's luck.
In this way, before we knew it, the fourth week of May ended. "Iron Man 2" only earned 660 US dollars this weekend, and the decline became more and more obvious. However, North America has accumulated a total of 250 million US dollars and a global box office of 487 million US dollars. Overall, although it did not continue the strong reputation of the first part, it is definitely better in terms of results. After all, is there a sequel bonus?
It is worth mentioning that this week, Disney's "Prince of Persia: Blade of Time", a work adapted from the classic electronic game of the same name, was ridiculed by gamers.
Among them, Jack Gyllenhaal, one of the stars, was severely criticized as a white-sized actor, forcing him to publicly say that he was inappropriate in taking on the role and said that he had learned a lesson from it: "I think I have learned a lot from this movie. It makes me more cautious when casting and think about the reasons for choosing them. You will indeed suffer setbacks because of some roles that are not suitable for you, but there will be other suitable choices."
Poor Jack may be the only thing that he is grateful for is that although he was scolded for acting in this film, his performance in the film is not bad. Overall, negative public opinion does not conceal the sense that passers-by is satisfied with the action scenes presented by the film.
Under the lively summer film market, Lehman was also busy and fulfilling for the later stage of "The Tuner", and he was quite happy - seeing a movie that was reversal and then reversal in his own hands, the taste was quite joyful for the director.
Chapter completed!