After doing a Double Eleven, Luo Xiu finally had a large amount of funds in his hands.

Products such as clothing and electrical appliances can already develop steadily without spending too much energy on their own.

Moreover, development has almost reached a bottleneck, and we can only wait for the market to grow.

Now if he wanted to make more money, he could only expand into new categories, so he set his sights on women's shoes and bags.

The manufacturer of shoes has been found.

There are three places in Guangdong Province that produce women's shoes, namely Yangcheng, Huicheng and Wancheng.

Especially in Huicheng, there are thousands of shoe-making companies and hundreds of thousands of employees. It is said that more than 70% of the world's women's shoes come from here.

No matter what kind of shoes you want, you can find them here, and the prices are very affordable.

Relying on its industrial advantages, Luo Xiu easily solved the problem of supply.

In fact, when girls buy shoes on Taobao, apart from identifying individual brands, they really only look at the style.

Especially on Taobao in 2009, there was no brand at all. As long as it looked good, you could just buy it.

Guan Shiyu once again demonstrated her amazing ability to select styles. Among the mountains of products, she can always quickly find trendy hot items.

The most difficult product stage was solved easily.

All that remains is pricing and sales strategy.

Luo Xiu opened the Taobao website and looked at all kinds of shoes... No, after looking at all kinds of women's shoes, he found that almost all of them were low-priced products.

Pinru Clothing focuses on fast fashion, targeting campus girls and young white-collar workers, who are also the main groups currently shopping online. The prices are neither expensive nor cheap.

So of course Pinru’s shoes cannot be made too cheap, they must conform to Pinru’s own fast fashion brand positioning.

Taobao now generally sells shoes for 30 to 40 yuan, and Luo Xiu hopes to sell them for 100 to 200 yuan.

Of course, the quality will be better than low-priced products.

So the question is, why on Taobao in this era, shoes with only 30 to 40 yuan can be sold very well, but the sales of shoes exceeding this price are very low?

Is it because everyone has no money? Of course not.

Luo Xiu placed an order online and bought dozens of pairs of women's shoes. After careful comparison, he finally discovered the problem.

When customers buy shoes online, they can only see pictures. There seems to be no difference between two pairs of shoes. One pair sells for 40 yuan and the other pair sells for 150 yuan. The price difference is several times. Of course, most people choose the 40 yuan pair.

Next, there is another one that looks similar, but it only sells for 30, so the one with 40 cannot be sold.

After Luo Xiu got it, he found that the quality of the ones sold for 30 yuan and the ones sold for 150 yuan were still very different, but customers could not see any difference through the pictures.

Therefore, in order to be able to sell these shoes online to outsell their competitors, the prices are getting cheaper and cheaper, and the corresponding quality is getting worse and worse.

High-priced shoes are slowly losing their living space.

This is the common phenomenon of "bad money drives out good money" in online commodities.

Consumers who really want to buy good products will gradually give up online shopping and return to physical stores.

There is no way to crack it. You must let customers see at a glance that the visual presentation of your entire store is much better than those of cheap products.

At first glance, customers feel that your product should be sold at a high price.

The feeling of customers entering a luxury store is different from that of a street grocery store. High-priced product stores should also be distinguished from low-priced products.

Not to mention the poor quality of the pictures taken by these low-price shops, when they need to show their feet, they often find a random employee in the company to act as a foot model.

No matter how good-looking the shoes are, if they are worn on the hooves of a fat little pig, their appearance will be greatly reduced.

As for the fairy's feet, even if there are just a few straws wrapped around them, they are still a pair of very creative straw sandals and are worth buying at a high price.

The same pair of shoes, worn on different feet, will have completely different effects.

I heard that those foot models who make money from their feet, in order to take care of their feet, will also apply facial masks to their feet to make the skin on their feet more delicate, fairer, smoother and softer.

In addition, there are many rigid requirements, such as long and slender feet, neat and beautiful toes, and bright and complete toenails...

Luo Xiu compared these conditions one by one, and it seemed that his girlfriend quite met the requirements.

In addition to her long legs, her feet are also very beautiful.

Last time we took a hot spring bath together in Japan, Luo Xiu spent most of the time staring at Guan Shiyu's feet.

However, she has to choose styles every day, and there are too many things to do, so it is impossible to waste time on shooting.

Moreover, when she was doing women's clothing before, she also refused to appear on camera, and this time is no exception.

In order to choose a good pair of feet, Luo Xiu found dozens of foot models and lined up to take off their socks for him to choose one by one.

I almost vomited him.

It turns out that not every fairy has fragrant feet, some of them also have smelly feet.

And in order to protect their feet, they wrap them tightly every day. Now when they take off their socks, the smell is... yuck!

The key is that in order to take their feelings into consideration, Luo Xiu could only pretend to be nonchalant and carry on without changing his expression.

If I had known earlier, I would have agreed to Li Shan's application and let him do this hard job.

After half a day of selection, Luo Xiu finally found a pair of feet that met the requirements.

To use Li Bai's poem to describe it, it is: the feet on the clogs are like frost, without crow's head socks.

Du Mu: The tin ruler is cut by four points, and the slender jade bamboo shoots are wrapped in light clouds.

Cao Zhi: Ling Bo takes a slight step, and his stockings produce dust.

If Li Shan were present, he would only say: Damn it, so white and tender.

Say goodbye to this difficult job.

Back at the company in the evening, Guan Shiyu ordered a takeaway for Luo Xiu and placed it heavily on his desk.

He looked at the two elbows on the lunch box and suddenly lost his appetite.

After looking at the feet for a long time, what does it mean to give me two pig trotters now?

"This elbow is too greasy, can you exchange it for another?"

Luo Xiu asked helplessly.

"I thought you liked hooves?"

Luo Xiu heard that something was wrong in her tone, and immediately pulled her to sit next to her. He smiled and said, "I really liked it at first, but after seeing so many stinky feet today, I feel a little bit physically disgusted now."

"My fairies' feet are all fragrant, so how can they stink?"

"Stop talking, I'm a little nauseous now." Luo Xiu made a gesture of vomiting, "If it weren't for work and to earn 100 million as soon as possible, I wouldn't have sacrificed so much."

Luo Xiu looked aggrieved.

"Then why don't you eat?" Guan Shiyu immediately softened her heart.

"I can't eat it unless you feed me."

"I do not want it."

"Then I won't eat."

"Okay, okay, feed you, feed you." Guan Shiyu took a mouthful of rice and brought it to Luo Xiu's mouth, "Come on, open your mouth."

She was also very helpless. Although she had found a boyfriend, sometimes she felt like she had found a son, and sometimes she felt like she had found a father.
Chapter completed!