536、Three years after three years
The news that Yi Qingfei was poached by Ali was like a thunder, shocking the entire live broadcast circle.
They didn't expect that Douyin's sales leader would betray the family and switch to a competitor.
Many people below are glad that the first brother is gone, so don’t they have a chance to be promoted to the first brother?
There are also many people who are hesitant whether to follow Taobao.
They also received an invitation from Ali, but they were worried that Ali would not be able to handle it.
Now I see that the first brother has left, which means that there may be more money there.
As a result, many people also switched sides.
For a time, many people thought that the foundation of Douyin was gone.
Especially for Yi Qingfei's first live broadcast on Taobao Live, Alibaba gave it a full show.
From the early stage of publicity to the final launch of traffic, we have given strong support.
Even the boss of the group personally came out to support him and had a competition with him to sell products and lipstick.
Of course, Lao Ma lost unexpectedly.
This massive live broadcast once again proved who is the real boss of the shopping platform.
More and more internet celebrity organizations are joining Taobao Live.
Looking back at the Douyin live broadcast, since the first brother left, there has been no new first brother to take over, and it has become tepid.
This live broadcast shopping initiated by Luo Xiu seemed to be a wedding dress for others.
It also made many people feel very sorry.
"Luo Xiu really has a lot of clever ideas. Only he can come up with this model of live streaming."
"It's a pity that I was betrayed. Otherwise, relying on this model, I might really be able to compete with Alibaba in the shopping field in the future."
"Before the first broadcast, Luo Xiu also gave Yi Qingfei a lot of resources to promote, otherwise he would not have become famous so quickly."
"For Douyin, Yi Qingfei is such an important chess piece, why not sign a non-compete clause? I remember that Douhu Platform used to like to sign long-term contracts with anchors in advance?"
"It is rumored that the person who betrayed Luo Xiu was his good brother. Maybe Luo Xiu thought that good brothers don't need to be guarded, right?"
"Who would have thought that he would be betrayed by his good brother in the end?"
…
When Yi Qingfei heard these rumors, she called Luo Xiu: "Brother Xiu, I heard many people say that I am a second-rate boy. You have to help me clarify!"
"It's not time to clarify yet. I promise you that you will be able to come back in three years at most, and everyone will understand you by then."
"Three years? I'm afraid that after three years, there will be another three years, and after three years, there will be another three years. I won't be able to come back in ten years."
"It's okay. If you really can't come back in ten years, then work hard and try to become their boss."
Luo Xiu hung up the phone and saw Li Xiyue pushing the door open and coming in.
"Arrived so soon? Tell me, what do you want from me?"
"I'm going to live broadcast to bring goods." Li Xiyue said bluntly.
Luo Xiu listened and asked curiously: "Don't you hate live broadcasts?"
Li Xiyue also did live broadcasts on the Douhu platform at first. Later, because she was scolded by too many people, she followed Luo Xiu's suggestion to make videos.
Facts have proved that her pastoral style videos quickly became popular at home and abroad.
Whether on YouTube, or on domestic video websites and social media, she has a group of extremely loyal fans.
Even if she only updates one video a month, there are still countless fans waiting for it.
And compared to live streaming, shooting videos is obviously easier and more free.
Now that she says she wants to go back to live broadcast, Luo Xiu will definitely not understand.
"Didn't that Yi Qingfei defect to Taobao Live? I want to bring goods on Douyin Live and defeat him." Li Xiyue replied angrily.
The news of Yi Qingfei's "defection" has long spread among Internet celebrities.
In the eyes of outsiders, his defection was the main reason that directly led to Douyin being overtaken by Taobao Live.
Also because of his departure, a group of leading anchors followed him to Taobao, leaving Douyin Live without a real backbone.
Many Internet celebrities expressed shame at his behavior.
Especially those who have benefited from Luo Xiu and whose lives have been changed due to the emergence of live tiger fighting and Douyin.
Many people have ridiculed Yi Qingfei in their works or during live broadcasts.
It's just that most people just talk about it, and few people will actually give up what they are good at and go to the ring with Yi Qingfei just to help Luo Xiu breathe out.
Unexpectedly, the first person to stand up was Li Xiyue.
As the biggest internet celebrity in short videos, she has never negotiated for food or goods in her videos, and has refused countless business cooperations.
Now he actually puts down his figure and does what he least wants to do in order to save face for Luo Xiu.
Luo Xiu was moved, but also a little funny.
"You should continue to shoot your videos. In the field of live streaming, no one can beat Yi Qingfei now."
"Who said that? I'm going to beat him."
Li Xiyue said still unconvinced.
In her opinion, only by bringing goods by herself and selling more than Yi Qingfei can Douyin’s goods sales rise in importance.
For this reason, even if you do something you don't like, you won't hesitate.
Luo Xiu originally wanted to tell her directly that he arranged for Yi Qingfei to go live on Taobao, but seeing how serious she looked, he couldn't help but want to tease her.
"If you want to help me, you don't have to do live streaming to bring goods. There are other ways."
"I'm not here to help you? I just don't like Yi Qingfei." Li Xiyue denied proudly.
"Then forget it."
"Tell me about it and see if you're interested."
"You are very famous now and have many fans. Bringing goods is indeed the simplest and most direct way to monetize, but bringing goods will also quickly consume your fans' love for you."
Luo Xiu had told her about this problem before.
Most Internet celebrities are short-lived and will fade away quickly.
They should seize the opportunity to cash out when they are most popular, otherwise the bonus period will soon pass.
But Li Xiyue is different from ordinary Internet celebrities. Fans will love her for a longer period of time, and there is no need to use this quick cash-out method.
Luo Xiu paused and continued: "You can completely use your influence to build a brand of your own. Even if you become less popular and stop making videos in the future, your brand can still continue. Can you compare to
Other influencers with goods have gone further.”
"Then what brand should I choose? Fashion brand? Hanfu?"
Li Xiyue shoots videos of ancient style and pastoral life, and Hanfu is obviously the most relevant to her.
Luo Xiu shook his head, "No, Hanfu is still too niche. You can't make much money by making this thing. What I want you to make is food. Food can make fans continue to buy it again after eating it, and it can be the first to explode."
I’ve already thought of it for you, and I’m just going to make snail noodles.”
"Selling snail noodles online? Does anyone buy it?"
Li Xiyue couldn't believe it.
Chapter completed!