The discussion on advertising endorsement was quite smooth.

For beverage advertising and men's clothing advertising, both parties are completely discussing, and the concept of "Party A's father" does not exist.

Party A certainly has it, but they are all small brands. They cannot become strong in negotiations with Chen Ru.

After all, Xiao Mo is not an ordinary little artist. When he was in the entertainment industry, neither of these two brands were born.

Xiao Mo can speak for endorsement fees, advertising designs, promotional plans, etc., and the other party can almost agree, so the cooperation is quite pleasant.

However, this advertising design of [Laojiangtou Liquor Company] made Chen Ru and others a little worried.

[Miracle Entertainment] Here I look down on other people's advertising aesthetics and worry that it will affect Xiao Mo's positioning and image, so I took the right to design the advertising, but...and what?

How to design after coming here?

This is a bit difficult, after all, [Miracle Entertainment] is an entertainment company, not an advertising company.

"I'll try it."

Xiao Mo spoke.

"you?"

Chen Ru, Chen Ronghua, Chen Tianjiao, Zhao Mengen and others all looked at him.

"Just try it."

Xiao Mo shrugged: "If you think it doesn't work, let's think of another way. If we can't figure out a solution, then we will find a professional team to do it. Anyway, I've charged 1 million yuan in advertising design/production fees, and it won't be a loss."

"It's OK, too."

Chen Ru frowned and thought about it, but she didn't refuse.

Since Xiao Mo wants to try, let him try. Anyway, "Party A" is not in a hurry, and there is no time limit on the contract.

...

Xiao Mo had already had an idea about liquor advertising design.

In his previous life, during the period when liquor was prevalent, he had seen many liquor advertisements, some of which were more suitable for [Laojiangtou liquor].

For example--

The famous [Red Star].

Of course, Xiao Mo felt that it would be meaningless to copy it completely.

And the most important thing is that [Lao Jiangtou] does not have the strong strength of [Red Star]. Compared with other liquor brands on the market, the only advantage is that they live long enough. They are considered an old brand with a good reputation but very unpopular one.

"It's not enough to have [Red Star] alone, I have to add a little more..."

Xiao Mo frowned and thought, and suddenly a flash of inspiration appeared in his mind. He thought of a short video that he could never forget after watching in his previous life:

"What is a happy planet? What is a happy planet? If you want to know what a happy planet is, I will take you to study it now..."

There is also one about 'Baisuishan'.

A young man stood by the swimming pool, drank a bottle of mineral water in one go, and then fell into the swimming pool. As the picture turned, a star sat under a sun umbrella, dressed as a gentleman holding a mineral water bottle, and chuckled: "The noble in the water, Wuzhishan."

Xiao Mo couldn't help but think, if these were combined...

Hey~~~

I thought about it and got goosebumps all over my body.

Such a spoof is really a bit terrifying.

However, the effect should be good.

Do it when you think about it—

Xiao Mo opened the computer, created a new document, and then began to write down his entire design idea.

"First of all, it's Happy Planet. Here we change it directly to the three words "Lao Jiangtou". The tone is as silly as possible... Oh no, as magical as possible."

"After the 'Take You Research' is over, the picture comes directly to the pool. A young man sips a bottle of white wine and then jumps into the pool."

"At this time, the picture turned to the beach, under the umbrella, the advisor, that is, I, sitting here, holding the white wine in my hand, and whispered the sentence: The nobleman in the wine, Lao Jiangtou."

Um...

After writing, Xiao Mo fell into deep thoughts as he looked at the design ideas on the screen.

He suddenly didn't feel confident in himself. Is this kind of scheming really OK?

The publicity effect must have been achieved. He has no doubt that once this silly and weird advertisement comes out, it will definitely cause hot discussions across the Internet.

After all, netizens have a heart that is "strange and wonderful" to appreciate.

But then what?

[Lao Jiangtou] These three words are completely popular, and he can also "snatch up on joy", but can this kind of advertisement really play a positive role in publicity?

"No, I have to change it."

Xiao Mo began to search for those "interesting" memories in his mind again.

Soon, he had new inspiration.

"Change the 'drink by the pool, then jump out of the pool' and change it to... Armored Warriors, the young man drank the white wine in his hand, then turned into Armored Warriors and ran away the monsters."

"Then, change the 'noble in the wine, Lao Jiangtou', and add two sentences to 'This wine is good, it won't be too much', so that it should be almost done."

Finished writing.

Xiao Mo looked carefully, showed a smile on his face, and nodded with satisfaction.

...

That afternoon.

Xiao Mo gave the advertising copy he designed to Shen Ru.

"It's done so soon?"

Shen Ru was a little surprised, then shook her head: "Don't be perfunctory. Although the person in charge of [Laojiangtou Liquor] is easy to talk to, they have spent a lot of money after all. If you do whatever you want, they will definitely not be happy. Not only will the cooperation be ruined, but your reputation will also be damaged."

"I know, I will definitely not be perfunctory."

Xiao Mo nodded and said seriously: "Although this advertising copy took less than two hours, I bet that as long as this advertising copy was produced, it would definitely become a hit, making [Laojiangtou Liquor] from unknown to all-news and a super hot product that is popular all over the country."

"So confident?"

Shen Ru was shocked and saw that Xiao Mo didn't look like he was joking, so she immediately became serious.

With the mentality of "witnessing the works of God", Shen Ru slowly opened the design copy handed over by Xiao Mo, and then... she was silent.

"Are you afraid you're not teasing me?"

Shen Ru was silent for a long time and said quietly.

"No, I'm serious."

Xiao Mo shook his head, then seemed to think of something, and slapped his forehead: "I almost forgot that you may still find it difficult to understand the first part for the time being. Let's do this, I'll perform for you."

He is talking about the "Happy Planet".

"Okay, please start your performance."

Shen Ru nodded, then leaned back tactically, and looked at him calmly.

“…”

For some reason, Xiao Mo suddenly felt like he was looking at the monkey. He shook his head and took a deep breath: "What~ is Lao Jiangtou? What~ is Lao Jiangtou? If you want to know what Lao Jiangtou is, I will take you to study it now..."

“???”

Shen Ru was in a bad mood.

Her head was slashed for a while before she came to her senses. Her eyes looked at Xiao Mo were a little startled: "This is what you said... can the top propaganda copywriting that is popular all over the country?"

"Just say, are these words demonic enough?"

Xiao Mo leaned back tactically and said lightly.

“…”

Chen Ru was silent for a while: "Let's talk about it, I didn't underestimate your advertising copy, I think... It would be a waste to hand over such a good copy to Lao Jiangtou. Otherwise, you'd better keep it yourself."

He said that he didn't underestimate him, and his tone was full of contempt.

This is Chen Ru!

"I don't think so."

Xiao Mo shook his head: "I suggest that you hold a meeting to discuss it carefully. I know that this advertising copy is a bit weird, but it is indeed magical enough. It can indeed completely promote the popularity of [Laojiangtou Liquor], which is completely worth considering."
Chapter completed!