ps: The number of clicks has been declining, and it has frequently made latecomers "explore" them. How can I bear it? The red tickets have not increased for a long time, and the collections have not changed. I am worried! Please support all kinds of people!

After walking around the workshop below, Chen Yangmei felt a little heavy. Sitting on the sofa, closing his eyes slightly, slowly tapping on the armrest of the sofa with his fingers. Luo Wenda looked at Zhou Chengde uneasyly, and Zhou Chengde shook his head slightly. The atmosphere in the office was a little solemn for a moment.[]

After a while, Chen Yangmei let out a long breath before slowly breaking his eyes, looking at Luo Wenda, and asked, "Lao Luo, have you ever thought about what causes the current dilemma of the winery? Is it the market shrinking, the quality of our winery itself declines, or the price?"

The reason why Chen Yangmei didn't speak up just now was that she was thinking about the reform of the winery. Judging from the current situation, the reform of the winery is necessary. However, in the process of the reform, the winery definitely needs a helmman who is capable, courageous and able to withstand the pressure of all parties. With Chen Yangmei's understanding of Luo Wenda, he may be a good candidate, but not the only candidate. As for whether Luo Wenda is still suitable to serve as the director of the winery, Chen Yangmei must take a closer examination.

"Secretary Chen, what you said is not." Luo Wenda paused, organized the language, and continued: "As the people's living standards gradually improve, the market for alcohol products will only grow bigger year by year, and will definitely not shrink. Our quality is also maintained at the original level, and even after adopting new processes, the taste is more mellow than before. As for the price, I dare say that among similar products, our prices are definitely the cheapest. After all, as a local enterprise, excluding the transportation cost, the cost is much lower than other foreign products."

Zhou Chengde also nodded in agreement. He and Luo Wenda had discussed the questions raised by Chen Yangmei more than once, but they could not find out the real reason. The quality is good, the price is low, and the demand in the market is also large. Logically speaking, the situation of the winery is not like this. However, the current situation is that a large number of foreign liquors occupy the local market and have a fatal impact on the local liquor. Some large liquor brands in Dongshan Province are better, but small wineries like Yulanchun are basically operating miserably even with the support of the local government. Zhou Chengde is puzzled by what is wrong.

"Since it's not, Lao Luo, there is something wrong with the management. Haven't you ever thought of any way to deal with it?" Chen Yangmei pressed step by step.

"Secretary Chen, why didn't there be one? Mayor Zhou and I thought about adding new varieties, but we couldn't open the situation at all, and we could only end up in failure." Luo Wenda said helplessly.

"Yes, Secretary Chen, Lao Luo said it well. We have thought about producing some low-end wines, or even bulk liquors, and wanted to win at low prices, but the effect is really not very good. After being put on the market, we are basically in a situation where no one cares about it." Zhou Chengde added next to it.

After hearing the two of them, Chen Yangying smiled and shook his head. It was not difficult to increase the variety, but the core problem was to gain market recognition, which was almost well-known in later generations. But now, even Luo Wenda and Zhou Chengde have not turned around yet, and are still thinking about the planned economy. Yes, the market for alcohol products is growing year by year, but the output of the same alcohol products is also growing year by year. Neither of them saw the problem in this, and seemed to be taking it for granted that the wine was not afraid of the deep alley, only If the quality is good, customers will come to you. But now it is the era of market economy. How can people believe it without publicity and how can people agree with it? Perhaps Luo Wenda and Zhou Chengde also have the concept of reform in their minds, but is it really so easy to change? Those who have not tried it will never know the hardships. Reform is not just about changing the working methods, but the most important thing is a change of thought. If the thought cannot keep pace with the times, the reform in their mouths can only be scratching the surface and cannot solve the final problem at all.

"Lao Luo, how good is the new variety you developed than the current wine?" Chen Yangmei asked with a smile.

"Secretary Chen, it's not that I boast that the newly produced varieties are better than the wines produced now, and because of the new technology, the price is much cheaper. But..." Luo Wenda shook his head. This batch of products was the first project he took after taking office as the director of the winery. He participated in the entire process from research and development to production. All of them were the most senior technicians and engineers in the winery. He was busy for more than half a year. At that time, he also wanted to fight a turnaround with the new products, and everyone was full of confidence. However, after being put on the market, the cruel reality poured a basin of cold water on him, which made his ambitions turn into a sigh.

After hearing Luo Wenda's answer, Chen Yangmei was even more convinced of his thoughts. He glanced at Zhou Chengde and said, "Old Zhou, we have discussed a lot about the winery's problems these days. Can you draw any conclusions on the failure of the winery's new products?"

Zhou Chengde frowned and thought for a while, shook his head in a daze. Speaking of which, he was actually just like Luo Wenda, and he also wanted to open up the market with the new varieties of the winery. Even if the winery cannot recreate the former glory, at least it can ensure the balance of income and expenditure of the winery. However, the cruel reality also made him realize the cruelty of the market. This is also something he couldn't understand. Why is such a good wine no one cares about?

"You two, your ideas here have reached a dead end," Chen Yangmei smiled and raised his finger and pointed at his head. "Lao Cheng, as an outsider, why can't the new varieties produced by the winery be sold?"

Cheng Xuguo was already drowsy when he was listening. He didn't expect Chen Yangmei to call him his name. He hadn't turned around for a moment, but as the three of them looked at him, he had to bite the bullet and said, "Secretary Chen, Mayor Zhou, Director Luo, I don't understand the markets and business you mentioned. I am a rough man, and I don't know what markets or economy are. I will tell you my own feelings just now. I usually have this sip, but I have never heard of the new liquor from the winery that Director Luo just said. Now on TV, radio, and newspapers, there are various advertisements for alcohol all day. After reading too much, we usually buy drinks casually. Is it famous? Whether it's drinking by yourself or taking them out to give gifts, I feel that I have face..."

Chen Yangying waved his hand and interrupted Cheng Xuguo's words, smiled and said, "The words are rough and not rough. Even the outsider Lao Cheng saw the key to the problem, but you two are still obsessed with it. Now calm down and savor the meaning of Lao Cheng's words. Do you have any ideas?"

"Secretary Chen, what you mean is that the reason why wines in our winery are so good-quality cannot be sold is because they are not advertised, and there is no..." Luo Wen was born in a business and responded to the problems existing in the company faster.

"Value, I remember Secretary Chen mentioned this word to me, it is called visibility!" Zhou Chengde added next to it.

"Yes!" Luo Wenda couldn't help but slam high high and said excitedly: "Yes, yes, it's popularity, this word is too appropriate." But in an instant, Luo Wenda seemed to think of something again, and his expression immediately became depressed, and said with a wry smile: "Secretary Chen, this advertising costs money, but with the current situation of our winery, we can't afford this money at all."

"Oh!" Chen Yangmei shook his head and said with a smile: "Lao Luo, Lao Luo, why is your brain so stiff? Who said that advertising must cost money? This advertising has the method of spending money, and there is no way to spend money. As long as you start your mind, you can advertise everywhere."

Zhou Chengde and Luo Wenda were both attracted by Chen Yangmei's words. There is no money to spend on advertising? I have never heard of it. Could it be that Secretary Chen has any way to clear the relationship and can advertise to the winery for free?

Chen Yangmei continued, "I'll give you a few examples and you will understand... Are the roadside trees and rural courtyard walls all ready-made advertising venues? We only need to use colored waterproof pigments to draw various promotional content, and only two or three people, not many paints and pigments can start. Compared with other advertising forms, the cost of wall advertising is wide, the time is long-lasting, the production is fast, and the visual effect is good. And it is easy to be accepted. How much money can you spend in later generations?" This is well-known in later generations. In this time and space, Chen Yangmei may be the initiator.

After hearing Chen Yangmei's words, it seemed as if he woke up the dreamer. Luo Wenda and Zhou Chengde couldn't help but lit up and nodded continuously. The words had already reached this point, and the subsequent things were what Luo Wenda needed to consider. After all, Chen Yangmei could not teach him how to do it step by step. Now, if Luo Wenda still cannot learn from one example and extend more meanings from Shen Yangmei's words, then Chen Yangmei would really consider letting him move.

Of course, Luo Wenda did not disappoint Chen Yangmei. Luo Wenda, who was enlightened, continued to think about it according to the ideas provided by Chen Yangmei, and indeed came up with many publicity methods that didn't cost money, which made Chen Yangmei feel like he was also open. He secretly praised this person's ideas once he opened up, and he was indeed full of ideas.
Chapter completed!